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Actionable SEO Tactics for B2B Startups

Austin Startup

While the concept of search engine optimization (SEO) may seem complex and daunting for many B2B startups and medium-sized organizations, there are several key SEO tactics that organizations can take right now to improve their search rankings. Continue reading to learn some actionable SEO tactics for B2B startups.

B2B 62
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5 Popular eCommerce Trends That Might Be Costing You Conversions

ConversionXL

Next time you come across a new trend, stop and ask: Does this make sense for ‘my’ target audience? You must have seen some online stores adding small icons to make their product categories more intuitive. But, it’s really annoying for people when industry jargon describes your product categories. Bad user experience.

eCommerce 125
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The Rising Importance Of Images In Google Search

Duct Tape Marketing

[3:21] Are you suggesting that images are also important for things not quite as clearly defined as products? [4:45] 6:19] What do you say to the business owner that doesn’t like that Google shows competitor products in search? [7:55] And so here's some competitors products that you can buy again. Right, right, right.

Search 78
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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Of all of the low-cost tactics you can deploy to raise awareness about your business and its products, writing great content is one of the best. As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Of all of the low-cost tactics you can deploy to raise awareness about your business and its products, writing great content is one of the best. As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience.

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Finding your One Metric That Matters

leananalyticsbook.com

There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Someone uses your system, and their productivity means they don’t churn or cancel their subscription. Media is about time on page, pages per visit, and clickthrough rates.

Metrics 58
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The Definitive Guide to Video Prospecting

ConversionXL

What’s more, current trends indicate that it might become even more popular in the future, given the fact that it’s more popular among younger audiences. For example, you wouldn’t want to send a demo video of your platform to a cold lead that doesn’t have a clue about who you are and what your product does.

Video 141