Duct Tape Marketing

JUNE 1, 2023

Mary is also the co-creator of a new course with Reforge and hosts the popular Women In Product Marketing podcast. Her new book The Pocket Guide to Product Launches: Get Confident, Go to Market, and Win, is a quick-start guide to nailing your first product launch, whether you are a product marketer, product manager, or founder.

Product 60

Product Framework Technical Review Cofounder 60

Startup Lessons Learned

APRIL 4, 2010

blog comments powered by Disqus Newer Post Older Post Home Subscribe via email Blog Archive ▼ 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) No departments The Five Whys for Startups (for Harvard Business R.

Agile 99

Agile Software Review San Francisco Continuous Deployment 99

Startup Lessons Learned

OCTOBER 4, 2008

He previously co-founded and served as Chief Technology Officer of IMVU. He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale Unviersity, he co-founded Catalyst Recruiting. Please email me if you are interested. Eric, love the blog.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Startup Lessons Learned

JUNE 2, 2010

As start-ups scale, this agility will be lost unless the founders maintain a consistent investment in that discipline. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Techniques from lean manufacturing can be part of a startups innovation culture. Speed up or slow down?

Technical Review 132

Technical Review San Francisco Lean Continuous Deployment 132

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

AUGUST 26, 2009

If you watch the video/audio below, youll get to see some of the questions I was asked after my presentation. I did my best to capture video and audio; a YouTube playlist and Slideshare slidecast are below: Slides (with audio): 2009 08 19 The Lean Startup TechStars Edition View more presentations from Eric Ries.

San Francisco 113

San Francisco Silicon Valley Startup Lean 113

Startup Lessons Learned

AUGUST 2, 2008

Its to everyones advantage to let the world think the founders thought of everything. I say this as a founder: the contribution of founders is always overestimated. The danger here is that new founders, looking at existing founders, will think that theyre supermen that one couldnt possibly equal oneself.

San Francisco 125

San Francisco Software Review Technical Review Continuous Deployment 125

Startup Lessons Learned

JANUARY 12, 2010

For the many entrepreneurs that send me cold emails asking for me to review a business plan or answer a strategic dilemma: Im much more likely to answer if youve already tried getting an answer on the mailing list. Last, Ive tried to keep this blog updated with events , slides , audio , video and books that are helpful as well.

Lean 146

Lean San Francisco Wiki Startup 146

Startup Lessons Learned

MARCH 25, 2010

Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Read the rest of The Startups Rules of Speed - The Conversation - Harvard Business Review.

Software Review 141

Software Review San Francisco Lean Continuous Deployment 141

Startup Lessons Learned

OCTOBER 6, 2009

Lessons Learned by Eric Ries Tuesday, October 6, 2009 A large batch of videos, slides, and audio Ive been trying very hard to avoid turning this blog into a travelogue. Labels: audio , events , slides , startup visa , video A large batch of videos, slides, and audio Ive been trying very hard to avoid turning this blog into a travelogue.

Audio 118

Audio San Francisco Video Continuous Deployment 118

ConversionXL

MARCH 28, 2014

” The visitor/view metric is one you should only be competing against yourself on. Neil Patel, co-founder of CrazyEgg says that even though the video below brought in an extra $21,000/ month back in 2012, it was the script that was really responsible for such incredible growth. This is an example of “averages lie.”

Video 122

Video Software Review Cofounder Metrics 122

Startup Lessons Learned

SEPTEMBER 15, 2008

Mark Montgomery Founder Kyield Initium VC September 12, 2009 4:21 AM Mark Montgomery said. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Otherwise it's a great idea. Good stuff.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 94

San Francisco Continuous Deployment Agile Lean 94

Startup Lessons Learned

SEPTEMBER 7, 2008

Still, I thought Id share this email that happened to arrive during class. Feel free to email me (startuplessonslearned-eric@sneakemail.com). Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

Startup Lessons Learned

MARCH 16, 2009

You can see the full deck in my post on Customer Development Engineering or listen to audio from a more recent lecture ) I thought given Jims prompting it might be useful to post this excerpt. Thats why I prefer to think of them as two co-equals: the problem team and the solution team.

Agile 111

Agile Customer Development Developer San Francisco 111

Startup Lessons Learned

JULY 30, 2009

Weve got slides , video , audio and twitter commentary. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Read the rest. That way, you can know what youre in for in advance.

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

JULY 3, 2009

The same has been true of an unfortunate number of startups, they manage to generate a lot of hype, raise a lot of money, and sometimes make some of their investors, employees, or founders rich. Ive been there: is it me or my cofounder thats crazy? Yet, I think this definition is too important to leave out. Iterating at whiteboard !=

Lean 60

Lean San Francisco Continuous Deployment Cofounder 60

Startup Lessons Learned

JANUARY 15, 2010

Behind this analysis is a spreadsheet model, complete with detailed metrics for a set of customer behaviors that show just how valuable the new product will be. They are on-schedule and on-budget, but their gross metrics are way off. They are on-schedule and on-budget, but their gross metrics are way off. Read the rest here.

Hockey Stick 105

Hockey Stick San Francisco Entrepreneur Lean 105

Startup Lessons Learned

SEPTEMBER 15, 2008

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. To promote this metrics discipline, we would present the full funnel to our board (and advisers) at the end of every development cycle. Max Levchin of Slide and Paypal has noted that 10% of Slides headcount is devoted to metrics only.

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

Startup Lessons Learned

SEPTEMBER 12, 2008

You might get a bunch of inbound emails from other press and partners, and all of these things can contribute to a feeling that you’re on your way to getting tons of traffic. It’s easy to overestimate the impact of this kind of traffic because it just feels good to have your name and company featured. It strokes your ego.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Startup Lessons Learned

SEPTEMBER 10, 2008

Labels: Test-driven development 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?)

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Startup Lessons Learned

JANUARY 7, 2010

blog comments powered by Disqus Newer Post Older Post Home Subscribe via email Blog Archive ▼ 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Read the rest at The Conversation - Harvard Business Review.

San Francisco 119

San Francisco Management Continuous Deployment Lean 119

Startup Lessons Learned

JULY 6, 2009

If you have thoughts about the right balance of news, events, and commentary, feel free to leave it as a comment or drop me an email. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

Lean 115

Lean Video San Francisco Continuous Deployment 115

ReadWriteStart

AUGUST 26, 2022

So, think of the typical two founders with a pitch book in a garage. Instead, that’s the sort of pre-series-A investment where companies or founders have visions of where they think there are underserved market needs, and they’re coming up with something super excited to try to solve that. . We’re a crossover fund.

Partner 132

Partner Cofounder Retention Acquisition 132

Startup Lessons Learned

OCTOBER 5, 2008

They exchange countless emails, and hes being constantly interrupted and being asked to clarify exactly what the spec means. The fourth spec exists only in these emails, which are changing the design in an ad-hoc fashion. When the programmers get it, they often start negotiating with him about whats going to be built.

San Francisco 158

San Francisco Management Software Review Product 158

Startup Lessons Learned

NOVEMBER 8, 2008

Instead, we do everything possible to validate the founders belief. Most people cant sustain more than a few of these iterations, and the founders rarely get to be involved in the later tries. In order to do this, we have our customer development team work hard to find a market, any market, for the product as currently specified.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Startup Lessons Learned

JULY 5, 2010

I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. I cant wait to see whats next.

Customer Development 166

Customer Development Developer San Francisco Customer 166

Startup Lessons Learned

SEPTEMBER 14, 2008

Today, when I talk to startup founders, the most common answer I get to the question "do you talk to your customers?" is something like "yes, I personally answer the customer support emails." So there was simply no substitute for seeing actual customers with the product, live. They just dont need another authority figure in their life.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Startup Lessons Learned

NOVEMBER 6, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Agile 76

Agile San Francisco Software Review Continuous Deployment 76

Startup Lessons Learned

JUNE 8, 2009

That’s because many of our reports feed us vanity metrics: numbers that make us look good but don’t really help make decisions. Yet even among those who have access to good actionable metrics, I’ve noticed a phenomenon that prevents taking maximum advantage of data. Too much of this data is non- actionable.

San Francisco 84

San Francisco Lean Continuous Deployment DC 84

Startup Lessons Learned

JULY 9, 2010

Lessons Learned by Eric Ries Friday, July 9, 2010 Founder personalities and the “first-class man&# theory of management At any given time, something like four percent of the US population is engaged in some form of new-company-creation. Are we solving the right problem? We can do better by focusing on process instead of personality.

San Francisco 161

San Francisco Management Founder Lean 161

Startup Lessons Learned

SEPTEMBER 2, 2008

October 17, 2009 10:34 AM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Want to learn more about me?

San Francisco 142

San Francisco Continuous Deployment Lean DC 142

Startup Lessons Learned

NOVEMBER 7, 2008

Finally the day came, we unleashed the landing page, emailed our existing customers, and started advertising online. Depending on the type of product, postings on forums, classifieds and emails could give enough information to help gauge potential response. We finally settled on a $1.99 November 8, 2008 8:44 AM OneDish said.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

MARCH 25, 2009

March 27, 2009 7:07 PM Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Subscribe via email Blog Archive ► 2010 (48) ► October (3) Case Study: Rapid iteration with hardware The Lean Startup Bundle Stop lying on stage ► September (4) Good enough never is (or is it?) Want to learn more about me?

Agile 60

Agile Lean San Francisco Continuous Deployment 60

Startup Lessons Learned

APRIL 14, 2009

It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. Every board meeting, the metrics of success change. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

NOVEMBER 17, 2008

Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out. Some companies and founders refuse to serve existing customers, and are always lurching from one great idea to the next. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you?

San Francisco 88

San Francisco Lean Continuous Deployment DC 88