Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3 trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

VC Cafe

JULY 26, 2020

The fundamentals (unit economics/ margins, CAC>LTV, the importance of retention) are more important now. Single users can test enterprise software using a credit card. In conclusion, I believe most of the Lean Startup isn’t fully dead. The core principles remain true, but I’d argue that the standards for the MVP have gone up.

Lean 214

Lean Seed Capital Startup Burn Rate 214

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. While the B2B sales process is often more complex in organizations with multiple decision-makers, if you’re selling to businesses with a sole director, playing to impulses can be an effective tactic. By following people around their internet journeys, you can tempt them back to your website.

B2B 129

B2B Email Sales Acquisition 129

ConversionXL

OCTOBER 4, 2021

It’s a proverb as old as the internet, probably older. Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Building loyalty starts with what you do post-purchase and continues with retention emails. via B2B Marketing Alliance ].

Email 136

Email Customer Marketing Software Review 136

Duct Tape Marketing

FEBRUARY 2, 2023

I mean, if you remember when the internet began, the first thing a lot of people tried were communities, right? If I recall, you know, I'm envisioning somebody listening to this going, we need to do community, we need to increase customer retention by 12%. He's gone all in on this community. This is where he is getting his revenue.

Community 83

Community Marketing Audience Networking 83

ConversionXL

SEPTEMBER 2, 2019

Mailchimp, a B2B email marketing platform, recorded a 66% drop in failed logins after introducing social login. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. Image source.

Social Network 73

Social Network Viral Social Media B2C 73

ConversionXL

JUNE 24, 2014

MailChimp, the B2B subscriber email management service, recorded a 66% drop in failed logins after introducing social login. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2Bbut even that seems to depend on a company’s expectations.

Social Network 130

Social Network Viral Social Media B2C 130