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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 76
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Startup Benchmarks

VC Cafe

Forecasting is sometimes done by dragging the mouse based on many assumptions, because it’s hard to predict the future. One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate?

B2C 141
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Is the Lean Startup Dead?

Steve Blank

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Startups wrote business plans, generated expansive 5-year forecasts and executed (hired, spent and built) to the plan.

Lean 335
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Omnichannel: Diversity and Inclusion Every successful organization uses multiple channels to communicate with potential customers and advertise its products. Search engine optimization, paid search, social media channels, online stores, and even pop-up spots are examples of practical omnichannel usage.

eCommerce 185
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The Ultimate Guide to Starting a Software Company

Up and Running

The one-page pitch format is also more suitable for SaaS businesses that are constantly testing new ideas. Your pitch is going to cover your strategy (what you’re going to do), your tactics (how you’re going to do it), your business model (how you will make money), and your schedule (who is doing what and when).

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How to Write a Business Plan

Up and Running

Milestones and Metrics. If you’ve accomplished some key milestones in the process of building your business, detail them here. Your business plan isn’t complete without a financial forecast. If your business model (i.e., “how See Also 8 Tips For Getting Your Product Into Retail Channels. Read more ».

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9 Metrics Every Entrepreneur Should Know About Their Business Offhand

Up and Running

Yet you might be surprised how easily business owners are stumped by questions like these. That’s why we asked nine members from Young Entrepreneur Council (YEC) what metrics all founders should be aware of — always. ROI per Marketing Channel. After all, a sustainable business model requires repeat customers!

Metrics 146