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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

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5 Startup Marketing Actions to Impress Investors

Startup Professionals Musings

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 265
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How To Size Your Marketing Budget For Funding

Startup Professionals Musings

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 257
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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

There was no viral social networking products back then like Twitter where people could easily discover your content. We have also been very busy with our next release, which is due out by December 11th (but I’ll save that for a different post). Consumer approach to software for business users. Folksonomy.

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Five Elements of a Credible Startup Marketing Plan

Startup Professionals Musings

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 235
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How To Size Your Marketing Budget For Funding

Gust

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost for marketing in today’s environment.

Marketing 146
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New Rules for the New Internet Bubble

Steve Blank

The Business Plan (Concept- Alpha-Beta - FCS ) became the playbook for startups. This next wave of web startups; Social Networks and Mobile Applications, now reached 100’s of millions of customers. Show and talk at conferences, be on lots of blogs, use social networks and build a brand. Wide Adoption.

Internet 335