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The Latest Questions Small Businesses Are Asking

Up and Running

Primary market research consists of interviewing or surveying potential customers on their preferences and ability to purchase. Secondary market research consists of gathering information that is already available regarding the target customer group such as demographic data available through the U. Census Bureau.

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How to Form a Corporation

Up and Running

Consider finding and working with a CPA and a lawyer. California can be appealing to California-based investors (particularly fast-growth tech companies) despite high income and corporate taxes, and franchise fees for all businesses regardless of size. Will be remembered by your customers. Give your business a name.

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30 Entrepreneurs Reveal How They Came Up With Their Business Name

Hearpreneur

I lived in Düsseldorf for some time, and there I came up with the company name idea: “one (idea) for one (client)”, “each custom product for each client”, and “one and only solution for each business partner. It’s about my life and how I managed my finances , and now I want to help other people that happen to be in the same shoes.

Naming 99
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Episode 121: Reframing Customer Loyalty with Jack Daly

Mike Michalowicz

He really delves into techniques to connect and grow customer relationships by using effective systems. Jack Daly is an expert in sales and sales management inspiring audiences to take action in customer loyalty and personal motivation. Jack Daly is a master of public speaking and sales and shares with us his tips and processes.

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MANAGING DIRECTOR OF TECHSTARS AUSTIN

Austin Startup

MANAGING DIRECTOR OF TECHSTARS AUSTIN AMOS SCHWARTZFARB REVEALS DETAILS ON SEPT. Austin-based author, tech investor and Managing Director of Techstars Austin Amos Schwartzfarb reveals details for the launch event for his new book “Sell More Faster: The Ultimate Sales Playbook for Start-Ups,” published by Wiley. Austin, TX Nov.

Austin 48
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How to Optimize an Affiliate Marketing Program for Profitability

ConversionXL

Affiliate marketing is “a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts” Think of affiliates as an extension of your in-house marketing team. Carefully analyze your customer and revenue data.

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How to Open a Marijuana Dispensary

Up and Running

We talked with two dispensary owners from pioneering states: Mitch Woolhiser, owner of Northern Lights Cannabis Company in Denver, Colorado, and Lincoln Fish, CEO of OutCo Labs, which manages the dispensary Outliers Collective in San Diego, California. Lincoln Fish recommends reading the Cole Memorandum, which gives guidance to U.S.