ConversionXL

JUNE 2, 2022

How iRidium used audience targeting, networking, and activation to land 34 new sales opportunities. In 2020, smart home and building automation platform iRidium mobile wanted to land bigger clients and announce new products. Qualitative-first: Aligning sales and marketing for a comprehensive audience profile.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

ConversionXL

MAY 19, 2016

The biggest shortcoming being that it considers the sales cycle to be a linear process where a customer passes sequentially through sales steps and where he/she is the only one involved in the decision making process. There are many different channels now – attribution is the real b h. Or all of their touch points.

Analytics 78

Analytics Metrics Channel Software Review 78

ConversionXL

MAY 14, 2019

And YouTube mobile ads are 84% more likely to hold attention than TV ads. The first step to set up YouTube Ads is to create a YouTube channel. Sign in to YouTube with your Google Account, then click on “My channel.”. If you don’t already have a channel, you’ll be prompted to create one. Drive conversions.

Campaign 133

Campaign Audience Channel Metrics 133

Brandanew

DECEMBER 21, 2015

Some products have a strong seasonal surge around the holiday season, and you need to be aware of your sales cycles. You can increase your online sales at Christmas by planning: Offers, promotions & sales. Think about loading speed and mobile experiences while you re-design. You need plan everything ahead.

eCommerce 100

eCommerce Sales Social Media Campaign 100

Duct Tape Marketing

SEPTEMBER 5, 2014

My Hubspot channel colleague Rachel Cogar at Puma Creative has a phase that I just absolutely love – she describes Inbound Marketing as a crock-pot strategy, not a microwave strategy. If you’ve been in business for about 10 years or more, think back – what was your sales cycle before the search engine ruled the world?

Sales Cycle 67

Sales Cycle Forecast Charlotte Lead Generation 67

VC Cafe

JUNE 7, 2010

A ccording to Calcalist ,Pudding Media, an Israeli mobile advertising startup, faces imminent shut down. The company’s assets will be put on sale as the company only retained five employees for maintenance reasons. It also offered direct response campaigns on the mobile for brands and agencies.

Media 95

Media Malaysia Thailand Asia 95

ConversionXL

DECEMBER 7, 2016

If you’ve ever thought about running a PPC campaign for the first time, there’s a good chance you were wondering which PPC channel to use. This means you have to generate awareness and demand yourself, before you get that sale. As of today, Facebook ad targeting is much stronger than any other PPC channel when it comes to demographics.

PPC 48

PPC B2C B2B Sales Cycle 48

Hippoland

SEPTEMBER 28, 2018

But it’s arguably even harder in a place where there aren’t ready distribution channels. Mobile penetration in SEA is much higher than in the US (on a volume basis). Here’s my take on B2B – if you look at the US ecosystem, most of the high flying B2B companies got to their level of growth because of fast sales cycles.

Asia 48

Asia Indonesia B2B Singapore 48

Hippoland

SEPTEMBER 28, 2018

But it’s arguably even harder in a place where there aren’t ready distribution channels. Mobile penetration in SEA is much higher than in the US (on a volume basis). Here’s my take on B2B – if you look at the US ecosystem, most of the high flying B2B companies got to their level of growth because of fast sales cycles.

Asia 48

Asia Indonesia B2B Singapore 48

Duct Tape Marketing

MARCH 3, 2017

When trying to gauge the ROI of your content, you can’t rely on a single conversion point. Note – Each of these social metrics is independent and tells a story about content engagement, however, in some cases their weight age may vary depending on the social channel in question. Conversation – Are you being talked about?

Marketing 28

Marketing Metrics Clickthrough Analytics 28