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Which Color Converts The Best?

ConversionXL

But do colors really matter for conversions? In North America, green is typically associated with jealousy. It’s said that in North-American culture the color blue creates feeling of trust, but also encourages appetite. Green supposedly means nature, freshness, growth and money. Red means danger.

Green 134
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Why the Former President of Nickelodeon Joined mitú as CEO.

Both Sides of the Table

After a stint as the President of North America at BBC Worldwide, Herb is returning to his roots in both digital and Latino. I’m not sure what it takes to get through to people who green light traditional media. Yes, with a “B.” There is no more Latino-only market. This isn’t your grandmother’s Univision or telenovelas.

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How to Decide, Convey vs. Convince, & More

Ben's Blog

Decision expert (and leading poker player) Annie Duke comes back on the a16z Podcast — after our first conversation with her for Thinking in Bets , which focused mainly on WHY our decision making gets so frustrated — to talk about her new book , which picks up where the last left off, on HOW to Decide: Simple Tools for Better Choices.

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Lifting the Founder’s Curse: Unlocking Business Value Beyond Yourself

Duct Tape Marketing

He's also the founder and host of Traffic and Conversion Summit, the largest digital marketing conference in North America. Fred is going to build and track landing page conversion rate. Today we're going to talk about a new book called Get Scalable, the Operating System. Your Business Needs to Run and Scale Without You.

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Mastering The Art Of Listening

Duct Tape Marketing

So when it comes to your gender, the only thing I would say is no matter what you're a woman or a man or another, you can always improve your listening in the very next conversation. Number four, drink a glass of water before I go into the conversation. The cards are about listening happens before, during, and after a conversation.

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Microsoft’s Bing Fund will give online startups cash, advice, and discounts

venturebeat.com

It was fiercely independent, and was, until its HP acquisition, one of the few PC makers still assembling computers in North America. Venture capital. Developers. Entrepreneur. Entrepreneurs. Infographics. Management. Electric cars. Hybrid cars. Renewable energy. Streaming media. Streaming video. Smartphones. Windows Phone.

Detroit 69
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Why Comparison Shoppers Aren’t Converting for You (and How to Fix It)

ConversionXL

According to Mindshare North America … 47% of millennials will purposely leave items in their shopping cart in hopes that the retailer will reach out with a promotion. Because comparison shopping doesn’t end after that first conversion. Seems obvious, right? People want to pay the lowest price.