ConversionXL
NOVEMBER 23, 2022
Product should be your main channel for customer acquisition, retention and expansion. Modern B2B” Gaetano delivered his insights on which indicators you should use for your demand gen program. He explained how lead generation uses a short term, sales-focused strategy. Then, there’s demand capturing.
Up and Running
OCTOBER 7, 2019
A data-driven approach can help you make accurate and timely business decisions to meet market demands and improve cost-efficiency. Net Promoter Score (NPS): measures customer loyalty and satisfaction, which is essential for customer retention and referral marketing. “What gets measured gets done.” . Employee KPIs.
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ConversionXL
MAY 27, 2022
Done right, demand generation can supercharge growth. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. Without awareness and leads, you’re missing out on opportunities to close sales and grow your business. That’s why you need a demand generation strategy.
ConversionXL
SEPTEMBER 20, 2018
Consumers (like us) demand it. A big downside of the high-touch sales model is that the CAC is out of control, and the sales cycles are extremely long. As you can see in the graph below, high-touch sales is a leading indicator of CAC. A high-touch sales process can balloon customer acquisition costs.
Women Entrepreneurs Can
SEPTEMBER 15, 2022
Businesses have a rising demand for singular, agile, integrated solutions. The SaaS sales cycle tends to be longer than for a lot of other products and services. A bulletproof onboarding process that helps customers successfully migrate data and activate and configure their account is vital for customer retention. .
Hippoland
AUGUST 8, 2018
You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though. HOWEVER, the length of a sales cycle is a strong consideration for most repeat successful founders. On one hand, I know some really successful founders actually opt for a *longer sales cycle*. (I
Hippoland
AUGUST 8, 2018
You will use your fridge for a decade or more so the retention here is high. Sales cycles matter though. HOWEVER, the length of a sales cycle is a strong consideration for most repeat successful founders. On one hand, I know some really successful founders actually opt for a *longer sales cycle*. (I
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