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What is A/B Testing? The Complete Guide: From Beginner to Pro

ConversionXL

For conversion optimization , the main difference is the variability of Internet traffic. The Internet is full of case studies steeped in shitty math. Here’s an example from an ecommerce site: First couple of days: Blue (variation #3) is winning big—like $16 per visitor vs. $12.50 External events. for Control.

Analytics 127
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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

It’s a proverb as old as the internet, probably older. For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. Be aware of mobile subject line character restrictions. Mobile-friendly design. Mobile-friendly design.

Email 136
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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

For example, they don't account for a smart company's ability to form relationships at scale via mobile, social platforms with past, current, and, most importantly, future customers. One of their three key areas of innovation and focus is Mobile. But Walgreens does have a mobile app. Everything you might expect.

Framework 163
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Speed, Focus, Smart Insights: 5 Google Analytics Custom Reports FTW!

Occam's Razor

The include single custom reports that replace all/most current standard reports in GA on Mobile, Content, Paid Search and Acquisition. The third one will be on device analysis (because of our hypothesis that so much of Social consumption is mobile!). Lastly, remember the hypothesis that most Social consumption is mobile?

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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

It involves collecting and measuring data from interactions with your website, ecommerce store, social media channels, and mobile apps to make decisions based on audience or user behavior. Mobile carrier Sprint (now part of T-Mobile ) is a great case study for the effectiveness of this kind of analytics. Cost: Free.

Analytics 106
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24 Entrepreneurs Explain What They Love About Being An Entrepreneur

Hearpreneur

You can work from home, go into your location when need be, but also get a lot of work done in a mobile fashion. Our clients serve very diverse industries – eCommerce, manufacturing, software development, energy, printing, finance, healthcare – which means that no two days are the same. 10- Freedom. I really love that.

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Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

That little bit of extra intent, when compared to other visitor segments, is the reason that conversion numbers (on ecommerce or non-ecommerce sites) for clean direct traffic usually look like these. You see mobile applications don't send a referrer and it will look like all of a sudden you got very high converting Direct traffic.

Analytics 122