YoungUpstarts
SEPTEMBER 20, 2012
A PR minder told us that prior to this tour visitors were required to sign a non-disclosure agreement form before being allowed into its offices, with photography strictly prohibited. Even the meeting rooms are named tongue-in-cheek. It’s also to promote idea-sharing and inspiration.
Startup Lessons Learned
NOVEMBER 8, 2008
But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." I bought a bunch of copies, gave them out to my co-founders and early employees, and then expected the whole companys behavior would radically change the next day. This is not a book for everyone.
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techcrunch.com
MARCH 8, 2012
Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want. Department of Justice reportedly planning antitrust suit against Apple. About & Staff. Privacy Policy.
Startup Lessons Learned
OCTOBER 4, 2008
Thanks to Suns amazing PR blitz, there was tremendous demand for experts on Java, and I did my best to convince people that I was one of that mythical breed. That institution will touch many people in its life: customers, investors, employees, and everyone they touch as well. Take a look and let me know what you think.
Startup Lessons Learned
APRIL 26, 2009
Its an amazing thing when you can hire an employee who knows more about your code base than you do, and this turned out to be a big source of advantage. In the meantime, I think we have a good explanation for what all those PR dollars are being spent trying to obscure. Dont fall for it - its a trap. Great post!
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.
Startup Lessons Learned
MARCH 4, 2009
In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. In particular, Ive focused on the two channels of communication that were most commonly suggested in the first survey: conferences and books. How to build companies that matter (the lean start.
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