Occam's Razor

JANUARY 20, 2010

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. How do you measure SEO performance on a page level? What do you see?

Analytics 90

Analytics Search SEO Metrics 90

Occam's Razor

JANUARY 6, 2010

When I went to their website it was a 100% flash website with a constrained small size where it took too much looking to click on anything and then too much scrolling to read anything and unclear calls to actions (if any). They did have PPC ads, which I click on the ad for specific product they land me on generic nonsense pages.

Analytics 99

Analytics Web Campaign PPC 99

Startup Lessons Learned

NOVEMBER 7, 2008

It was one of those brilliant startup brainstorms that comes to the team in a flash, with a giant thunderclap. Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. Adword is a PPC method to promote your website. Another way to promote the website is doing organize search.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Occam's Razor

JANUARY 7, 2007

9: Don’t forget Flash, Flex, RIA, RSS, Videos etc. Source attributes : where do people come from (websites, campaigns, search engines etc etc). Remember this is not just a problem for web analytics but also for search engine Robots / Spiders. ovchn=OVR&ovcpn=ron& ovcrn=ysmronpremium&ovtac=PPC.

Technical Review 93

Technical Review Analytics Web Software Review 93

crowdSPRING Blog

MARCH 4, 2014

Consider too that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation or complex navigation (flash isn’t supported on the iPhone and iPad, for example). For example, flat design has become popular.

Web 134

Web Small Business Design Marketing 134

Occam's Razor

AUGUST 22, 2011

Podcast: Measuring Rich Media (Ajax, Flash / Flex, RSS & Blogs). Paid Search Analytics: Measuring Value of "Upper Funnel" Keywords. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Make Web Analytics Actionable: Focus On "What's Changed" Kick Butt With Internal Site Search Analytics.

Analytics 124

Analytics Metrics SEM Web 124

crowdSPRING Blog

JANUARY 4, 2016

Consider too that your visitors might be visiting from laptops and mobile phones, so try to avoid designing pages for a large monitor size or pages that use more complex features such as flash animation (you should NOT be using flash in 2016) or complex navigation. Search engines prefer websites that are properly organized.

Web 48

Web Small Business Design SEM 48

Occam's Razor

OCTOBER 14, 2014

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., and Organic Search Traffic (can't ever have enough of that!)… Outcomes of the conversations with your Finance team and Sr.

Analytics 133

Analytics Vertical Metrics Web 133

Occam's Razor

FEBRUARY 22, 2010

Feel better? : ) When should you start doing paid search advertising for tours to Italy for 2011? What is your "share of search" in the netbook segment compared to your biggest competitor? Go beyond targeting men between the age of 28 and 34, use search behavior and be really smart. In May 2010 (!).

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Duct Tape Marketing

MARCH 24, 2016

I’m using this analogy because just like an aircraft’s speed, your site’s speed is critical for a great user experience and higher search rankings—speed into height! Did you know 80% of the page loading time is consumed in calling different page elements like images, scripts, Flash, etc? Speed is…Business Growth!

Caching 28

Caching HTML Flash Hosting 28

ConversionXL

APRIL 12, 2017

FrontPage, Flash, etc. E.g. Message match / headline match from PPC ad to landing page. Search dropdown. Jakub Linowski: Searching for Repeating Conversion Patterns: What Can Multiple Tests Tell Us? Great CRO, like great SEO, can long-term be bad for the customer. Start typing a search term. Show progress.

San Antonio 86

San Antonio Metrics B2B Analytics 86