products-page checkout 
ConversionXL
SEPTEMBER 15, 2020
If you aren’t seeing the URLs report as expected, be sure to check that: The Google Analytics code is on the page (normally you can “right-click” and select “View Source” then search for “UA-” to find the GA code). The Google Tag Manager code is on the page and the Pageview tag is setup correctly.?”. Property setup. Goals setup.
ConversionXL
SEPTEMBER 4, 2019
A web page can load only so fast. Several digital titans— Twitter , Forbes , Uber , Alibaba , AliExpress —have already switched to PWAs, and there’s a growing collection of case studies that show the positive effect of PWAs on marketing KPIs : conversions, revenue, time spent, engagement, re-engagement, leads, etc.
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ConversionXL
JUNE 19, 2019
Product market fit: Value hypothesis is validated. Occurs when your business achieves $100k+ in revenue monthly. Value hypothesis: why a customer is likely to use your product. The role of product marketing is to define and operationalize the context. Decline stage: product sales start to shrink. What is it?
Occam's Razor
JUNE 4, 2018
Increase current conversion rate by 25%, quantify how much increased revenue there will be. Aim for quintupling revenue, obviously, but calculating just 25% improvement will give you all the budget you need from your management to insert urgency into the shopping process. Delivery times based on geo/IP/mobile phone location.
ConversionXL
APRIL 12, 2017
E.g. Average time on page; we don’t know how it’s collected, we don’t know exactly what it’s measuring, it doesn’t tell us anything… but we still use it. No, the first 2% is more valuable in terms of revenue. Typically happens at the end of the product lifecycle. Look at the least visible pages. 10K / 1M = 1%.
ConversionXL
JANUARY 8, 2016
If you aren’t seeing the URLs report as expected, be sure to check that: The Google Analytics code is on the page (normally you can “right-click” and select “View Source” then search for “UA-” to find the GA code). The Google Tag Manager code is on the page and the Pageview tag is setup correctly. ”. Property Setup. Goals Setup.
Occam's Razor
SEPTEMBER 20, 2010
The reason Direct traffic is a beloved of mine is that it represents (checkout the sweet contextual – red and green – numbers above): 1. You goal is to get people to buy your Discover data warehouse product. Missing web analytics tag from landing pages. They land on a page that is missing the web analytics tag.
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