Duct Tape Marketing

JULY 18, 2023

So put a vertical line down the center and on the top of the left hand column, put words to lose on top of the right hand column, put words to use. We could argue for the rest of the day about who dropped the ball on this. She opens the window and she leans out. It really is the quickest way to make complex ideas.

South Korea 55

South Korea Artificial Inteligence Audio Networking 55

Steve Blank

APRIL 30, 2009

Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. But the rest; sales, marketing, bus dev is actually customer development that the founder needs to understand.

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Steve Blank

JUNE 1, 2009

Our receptionists’ desk was built on the wing of a WWII P-51 fighter plane, and the rest of the office décor matched. This was about the time Christies and Sotheby’s were starting to auction Soviet space program artifacts , and I was thinking that perhaps a spacesuit in the lobby would be appropriate given our name.

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crowdSPRING Blog

DECEMBER 13, 2018

Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. But branding isn’t solely about tangible concepts like a company’s name and logo. A simple but effective way to do this is to ask yourself, “would [persona name] do [action]?”.

Marketing 162

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Steve Blank

MARCH 22, 2009

Steve my name is Donald xx, and I’m the head of external affairs of the CIA’s venture capital firm and we’d like you to keynote our conference.” Except at this VC conference, 100 or so of the 300 attendees had badges that had their first name and only the last initial of their last name. (And But some of it was sticking.

Silicon Valley 267

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mobile.smashingmagazine.com

JANUARY 16, 2013

The diagram for a fictitious bank website shows two questionable items, namely the staff list and the Karaoke video. A mobile-optimized structure, however, leans towards a “taller” arrangement in addition to hierarchies. In each page, seek one sentence that sums up the rest of the page. Your name *.

Mobile 101

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Steve Blank

OCTOBER 1, 2009

Where are the charitable foundations, business schools and hospitals named after him? Sure one guy got kicked out – which could have been avoided if he ran company well enough to keep financial control – and the other hung in there and got institutions named after him. Yet you never hear who built that company. Who was he?

Silicon Valley 179

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Steve Blank

APRIL 13, 2009

At the end of a run I used to lay out and relax on the rocks to rest – at least I did, until the guards asked if I knew that there were more poisonous things per square foot here than anywhere in the world.) He replied, ‘They were found in the ‘name of system I should have absolutely no knowledge or access to’ manuals.

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Steve Blank

MAY 21, 2009

Look for locations near entrances, food concessions, rest rooms, seminar rooms, or close to major exhibitors. Foot traffic is heaviest in certain areas of a typical trade show floor. Try to avoid dead-end aisles, loading docks, obstructing columns, or other low-traffic regions.

Silicon Valley 203

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Occam's Razor

FEBRUARY 9, 2015

Other tools, can provide more dimensions including children, political leanings, ethnicity etc… You can see how this might be a lot more interesting for a magazine or content sites, and perhaps a lot less to other types of businesses. I find this behavior to be a million times more useful than demographics or political leanings.

Metrics 60

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Steve Blank

APRIL 16, 2009

However, the mistake would be to confuse the interest in consumer facing companies with mass interest in the rest of corporate America. It may happen, but its not there yet. (As As a test search twitter for tweets about non-consumer companies on the Fortune 500.)

Silicon Valley 145

Silicon Valley Product RSS Engineer 145

blog.expensify.com

APRIL 24, 2012

oz burgers as fast as possible, and commit the rest of your career to an endless series of McDonalds menus. Mental Pandiculation » Why I Don’t Hang Out With People Named David. The rest of us have some fine dining to enjoy. Now name one that didn’t come from Microsoft? March 25, 2011 at 3:06 pm. [.]

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