ConversionXL
JULY 15, 2020
While software developers prefer more prescriptive methods, like Scrum , marketers borrow heavily from the Kanban framework. To operate as a pure Scrum marketing team, marketers would need to timebox their to-do list and commit to getting a specific cluster of tasks out the door after 2–4 weeks of active work. Image source ).
crowdSPRING Blog
OCTOBER 25, 2016
” Workfront, a project management solution provider, defines it as : A tactical marketing approach in which teams identify and focus their collective efforts on high value projects, complete those projects cooperatively, measure their impact and then continuously and incrementally improve the results over time.
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The Next Web
SEPTEMBER 8, 2013
Maybe you are tasked with managing cross-functional teams, with a creative objective grounded in digital and tech. It is a chance to understand what skeletons might be buried in the territory between the present and the goal. Talking scrum to creative won’t work as well as to developers.
Startup Lessons Learned
OCTOBER 5, 2008
Lessons Learned by Eric Ries Sunday, October 5, 2008 The product managers lament Life is not easy when youre working in an old-fashioned waterfall development process, no matter what role you play. The product manager was clearly struggling to get results from the rest of the team. Lets start with what the product manager does.
Startup Lessons Learned
MARCH 16, 2009
XP and Scrum don’t have much to say - they punt. If you look at the origins of most agile systems, including Scrum and XP , they come out of experiences in big companies. Eric Ries Lean Startup Schematic View Of Agile Development And Customer Development View more presentations from Eric Ries.
Startup Lessons Learned
MAY 19, 2011
Jeff will also be joining us on stage at Startup Lessons Learned 2011 , where he will be presenting a case study on his experience blending design, Lean Startup, and large company culture. Levels of Agile adoption span the full spectrum across our 6 Scrum teams. UX designers create wireframes and product managers gather requirements.
The Startup Magazine
MAY 7, 2024
Companies that can quickly adapt and respond to market shifts can seize opportunities presented by transient trends, ensuring they remain relevant and appealing to their audience. Integrating project management methodologies like Scrum or Kanban can enhance agility by providing a framework for rapid iteration and feedback loops.
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