article thumbnail

Brittleness comes from “One Thing”

A Smart Bear: Startups and Marketing for Geeks

, but informally I’ve observed the following things, which follow a pattern that can be identified and counteracted: The initial marketing channel quickly saturated , so growth stalled at a non-zero but unsustainably-low rate. The company landed one big customer representing 80% of total revenue, but that customer canceled.

article thumbnail

The End Of “Build It Yourself” Software

YoungUpstarts

The companies that ‘rent’ these products on a SaaS basis enjoy the highest standard in software without the costs, risks and tech quandaries of in-house development. This Levittown model is the future of payments software. The build-it-yourself era of payment software development is coming to a close and for good reason. “We

Software 248
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". The software is good — don't get me wrong — but what sets Peldi (the founder) apart isn't prescient feature selection or bug-free releases, it's his startling transparency.

article thumbnail

3 Things to Consider When Staffing a Software Development Project

mashable.com

Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. If so, what is a palatable percentage to offer the main developer/programmer? Saitek Executive.

article thumbnail

Doubling SaaS Revenue By Changing The Pricing Model

www.kalzumeus.com

Kalzumeus Software. Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics. Doubling SaaS Revenue By Changing The Pricing Model. They were very concerned with competing with free. It only tends to weakly proxy revenue. Results From Testing: 100% Increase In Revenue.

Revenue 62
article thumbnail

Strategy Roundtable For Entrepreneurs: Exciting Companies Lined Up For Microsoft Startup Grant Finals

ReadWriteStart

In the case of Freshdesk, their main competitor, Zendesk, is operating with a San Francisco - Copenhagen cost-structure and will find it harder to compete with this strategy. They charge $9, $29 and $59 per agent per month and I am eager to see bootstrapped, scrappy Freshdesk morph their pricing structure to aggressively compete with them.

India 123
article thumbnail

TEDx Bay Area Women, quick fire talks

Sophia Perl of Wisdom

CEO of a software development outsourcing firm (Ukraine). Business development consultant. Some folks whom I met: Debra Bowen, Secretary of State of California. President of The Tech Museum. Founder of JackCards.com. Senior (Health) Benefits Consultant. Check out the tweets here.