article thumbnail

Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

Since selling Matt has gone on to become one of the smartest angels I have seen operate. o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”.

article thumbnail

Is the Lean Startup Dead?

Steve Blank

Startups with huge burn rates – building leases, staff, PR and advertising – ran out of money. It helped that in the nuclear winter that followed the crash, 2001 – 2004, startups and VCs were extremely risk averse and amenable to new ideas that reduced risk. Then one day it was over. IPOs dried up. The result?

Lean 335
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

24 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

While I would like to say there was a very expensive marketing and PR campaign for our company that really was not the case. PR gets a bad rap for spinning stories, but I believe that telling great, authentic stories is the real heart and soul of communications and public relations. 12- Symbolise bridge between marketing & PR.

Naming 56
article thumbnail

VC Evolution: Physician, Scale Thyself.

500hats.com

One of the earliest and most well-known of the Micro-VC funds was First Round Capital , founded in 2004 by Josh Kopelman , a former entrepreneur who sold Half.com to eBay in 2000. but the food was awesome, & the PR wasn’t bad either). They are operators, through and through. and no, we didn’t.

article thumbnail

28 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

I started Pressed PR to serve a niche that I was a part of myself – independent musicians. Thanks to Dawn Jones, Pressed PR ! #9- In 2004 I was a part-time flight attendant with a 10-year-old son living in Los Angeles. 23- Help businesses with compliance operations. Thanks to Gina Moccio, Babe Crafted ! #8-

article thumbnail

Constructing Pricing Strategy For Subscription Products

ConversionXL

A while ago, an HBR study famously claimed that a 1% improvement in price would increase operating profit by 11%, making it the most effective thing you can tweak for increased business performance. When it comes to subscription product pricing, you’re not just guessing…are you? Pricing is important. Does it work with SaaS?

Product 48
article thumbnail

28 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

Since founding my business in 1981 as a typing and editing service, I’ve operated under many names/websites. For this work, I operate under the name Going Beyond Sustainability. Working with my business partner and with my PR consultant, I first came up with the tag line, Motivate To Activate Your True Potential(tm).

Naming 98