Startup Professionals Musings

MAY 31, 2014

These days, even viral marketing requires real money, for events and promotions. A valid milestone might be closing a specific big-name customer or channel, such as Walmart, or it might mean getting your first 100,000 social-media followers, by a given target date. Marty Zwilling First published on Entrepreneur.com on 5/22/2014.

Elevator Pitch 285

Elevator Pitch Salary Angel Investor Viral 285

The Next Web

FEBRUARY 3, 2014

This is native advertising in real life, on a real website, acting as a key player in the race for the strongest, viral, engaging content. Eighty-four percent of publishers believe there is a value add for consumers through native advertisements, according to Hexagram’s ‘The State of Native Advertising 2014.”. Native to what?

Advertising 139

Advertising San Francisco New York Viral 139

View from Seed

AUGUST 30, 2016

Incepted in 2012, Alignable’s platform hit the market in 2014, and since then, we’ve seen hundreds of thousands of business owners in North America join. Referrals (generating direct customer referrals and new revenue channels with fellow local business owners). How do you create an infinite loop?

Social Media 185

Social Media B2B North America Media 185

ConversionXL

FEBRUARY 18, 2014

Second, only 20 visitors came to this page from Twitter, which I anticipated would be the primary distribution channel. Anuj Adhiya (@AnujAdhiya) February 10, 2014. Adam Tomat (@adamtomat) February 10, 2014. If you’re wondering how to calculate the viral coefficient, this thread on Quora provides excellent insight.

Viral 99

Viral Analytics Distribution Metrics 99

Up and Running

SEPTEMBER 2, 2016

One of the biggest mistakes you can make with your social media marketing is failing to take the time to get to know your audience. You may also want to look into adding social media buttons to your website. Broadcast your new Facebook Page across your other social channels, and add it to your email signature. How do they sound?

Small Business 98

Small Business Marketing Social Media Audience 98

Duct Tape Marketing

MARCH 15, 2023

She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results. 08:40] Are there some best practices in even assigning attribution or guessing or dividing attribution amongst channels? [10:51] So how do we get to what’s the important stuff? [08:40]

Software Review 83

Software Review Marketing Metrics Analytics 83

The Startup Magazine

DECEMBER 17, 2021

Do you have lots of family and friends active on popular social media sites such as Instagram, Twitter, and Facebook with large followings? Try and tap into your networks and encourage them to share your fundraising webpage with their followers on social media channels. Making Your Fundraising Campaign Go Viral Online.

Social Media 178

Social Media Viral Campaign SMS 178

Occam's Razor

JUNE 11, 2014

From simple and effective personalization on your owned channels (your site) to deep and profoundly impactful engagement on your rent channels (YouTube). In 2014 those numbers are 5:46 for digital and 4:28 on TV. In early 2014 that number is 2 hours and 51 minutes! It is 2014 after all. From bras to dresses.

Design 150

Design Software Review Technical Review Mobile 150

conversionxl.com

FEBRUARY 4, 2014

Join my private newsletter and get the Complete Guide to A/B testing: Jan 31, 2014. Sidetrack: What Are The Elements of a Viral Pre-Launch Page? With explainer videos, visitor’s chose to be on your channel. Do This: Create a social media listening dashboard to track mentions of your brand across the social web.

Analytics 98

Analytics Software Review Conversion Video 98

Brandanew

JULY 2, 2015

Everyone can market on social media – well, according to them! Nevertheless, the unpredictability of social media hasn’t discouraged marketers across the world to try different antics every time a product or service is launched and some of them aren’t just successful, but highly inspiring. Honda #Cheerance Event.

Social Media 100

Social Media Campaign Media Marketing 100

Brandanew

MAY 4, 2016

Many founders are looking for instant fame, and getting viral. This helps you define the content you need, the channels you need to focus on and be learn. From mobile devices, to tablets to desktops and across various social and online media, your customers do not follow just one single route to reach you.

Channel 100

Channel Viral Cofounder Social Media 100

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K Social media drives communication…to drive sales. Now, people begin defining growth hacking as a process, a systematic approach, a “viral loop”, etc. Ads drive awareness…to drive sales. …Really?

Retention 48

Retention Metrics Acquisition Conversion 48

ConversionXL

APRIL 11, 2016

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc.

Video 48

Video Conversion Mobile Search 48

ConversionXL

MARCH 15, 2016

According to a 2014 State of SaaS report from Compass , SaaS is a $10B industry in North America. According to Go-Globe , mobile apps now account for 52% of all time spent on digital media. So, the channel selection (vs. Why Are User Onboarding Flows Important? Facebook, for example) is strategic.

Mobile 48

Mobile Retention Email Software Review 48