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Evaluating The Viability Of AI In The Workplace

YoungUpstarts

The company’s customer service chatbots can conduct natural, colloquial, real-time text exchanges with customers seeking to make returns, find lost orders, or inquire about products. A 2018 study by Oracle and research firm Future Workplace found that 93 percent of people would trust orders handed down by a robot. Bottom-line.

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How Modern Businesses Achieve Success with AI Chatbots

YoungUpstarts

In 2018, 15 percent of Americans reported that they had interacted with a company’s chatbot — an automated, web-based conversation platform — in the prior 12 months. Moving forward, organizational leaders should take charge of guiding the conversation around AI KPIs in a new direction: forward. The AI boom is well underway.

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How to Use Social Media for Market Research

ConversionXL

To conduct similar market research successfully on social media, you need to know: What social media is good (and bad) at assessing; Which social platforms are best for research; How to encourage an informative and engaging conversation. Ask consumers about potential product improvements. Social listening. Polls/questions.

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How to Create a Demand Funnel (for 44X Revenue)

ConversionXL

I got one of those in 2018, mere months after I started at data.world as their first growth marketing and demand generation hire. We had built the world’s largest open-data community but—like so many startups—didn’t have a clear product-market fit. . It wasn’t quite a flip from B2C to B2B, but it was close. Opportunity.

Demand 101
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Freemium vs. Free Trial: Which Gets You More Paying Customers (Not Just Freeloaders)?

ConversionXL

This post details the freemium and free-trial models and considers the key questions—about your business, your market, and your product—that guide you toward the best option. If your onboarding experience is terrible or your product uninspiring, you’re wasting time with the “freemium vs. free trial” debate. Loss aversion.

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The State of Consumer Tech in Israel in 2023

VC Cafe

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

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Social Login and CRO: 9 Things You Should Know

ConversionXL

We are always striving to boost conversion rates and encourage users to engage more. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. Screenshot from: SurveyMonkey. Image source.