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If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". We're going to get reviews on blogs.".

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3 Things to Consider When Staffing a Software Development Project

mashable.com

Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. There are multiple approaches you can take to staffing when it comes to IT projects.

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Best Of Both Worlds: Mixing HTML5 And Native Code

mobile.smashingmagazine.com

Categories: Coding. Best Of Both Worlds: Mixing HTML5 And Native Code. Advertisement. There are three principal ways to develop a mobile solution: native code, hybrid mobile app, mobile Web app. Despite the latter article, LinkedIn subsequently switched directions towards using more native code.

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Twitter Link Roundup #62 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Building Great Software: Less is More – [link]. Building Great Software: Less is More – [link]. The future of advertising isn’t advertising says Made by Many – [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template tco use today) – [link].

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Twitter Link Roundup #141 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Interpreting some of Twitter’s API changes – [link]. Interpreting some of Twitter’s API changes – [link]. 60 Mind-blowing Advertisements That Will Boost Your Creativity – [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link].

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Twitter Link Roundup #84 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Good post by Twilio about strategies to avoid downtime due to single point (i.e. Advertising CTR rates are abysmal and may be even worse than the metrics show – [link]. Are the junior talent in advertising packaging themselves wrong? Lean Marketing Strategies for Small Businesses and Startups – [link].

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The Beginner’s Guide to Mobile App Analytics

ConversionXL

Here are just a few promotion and measurement tools… AdWords : Advertise your app on Google search page results and on the Google Display Network (GDN). AdMob : Advertise your app in other apps. Now you need to actually collect data from your app via a software development kit (SDK), which connects to the Google Analytics APIs.