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24 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

After thinking about how much I enjoyed helping her business grow and learning all I could about business structure, marketing, SEO and social media to name a few, I decided to take these new skills and help other small business owners. Old milk cartons became the latest kids toy and canvas advertising banners were turned into boat sails.

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Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

Digital advertising isn’t a novel idea. From Google and Facebook ads to sponsored content on LinkedIn to banner ads on other websites, advertising online has been around for a while. If anything, the importance of advertising in general, and of paid search in particular, has increased in the past few years.

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18 Entrepreneurs Explain What They Did Prior to Starting Their Businesses

Hearpreneur

2 – Advertising Agency & Boutique PR and Advertising Agencies. Prior to starting my own public relations and marketing consultancy, I worked for one of the largest global advertising agencies as well as smaller boutique PR and advertising agencies. Thanks to Tom La Vecchia, X Factor Media ! #2

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Transcript of How to Start Your Speaking Business

Duct Tape Marketing

” I felt like we have built really good systems and processes for how do you actually consistently find a book gigs without having the big platform or having a big name. I can speak about marketing, or sales, or advertising, or leadership, or consulting, or parenting, or sports.” I serve this audience in this way.

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Transcript of Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

I then moved my family to Kansas to be a music guy out there. John Jantsch: So I got to know, what’s in the name? So, in full disclosure, you mentioned about your name, Duct Tape Marketing, when you and I were offline a second ago. That’s what differentiates us from just advertising. Lance Cummins: All right.

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Small Business Marketing Insights for 2020

Duct Tape Marketing

But beyond that, the format appeals to the needs and sensibilities of a modern audience. Paid search—Google ads, Facebook advertising, LinkedIn, all the banner ads—have been around forever. An interesting anecdote for you: I did a search the other day for a plumber in Kansas City. I certainly know I’m that way!

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Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

Back in 1896, executives at the Missouri, Kansas and Texas Railway were looking for a way to gin up some excitement, build awareness, and gain some customers who would be willing to buy tickets to Texas. The new town, named Crush, was built in short order, just for the purpose of having a place for the crash to happen.

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