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How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand

The Startup Magazine

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people.

Viral 157
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These Online Programs Will Make You Rethink How You Can Improve Your Business Skills

crowdSPRING Blog

Besides convenience and affordability, online programs often offer courses and instruction that might normally not be open to the general public. The story behind Khan Academy is tech legend: educator Salman Khan started by posting videos on YouTube to help his cousin with her math homework and the videos went viral. Best of all?

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These Online Programs Will Make You Rethink How You Can Improve Your Business Skills

crowdSPRING Blog

Besides convenience and affordability, online programs often offer courses and instruction that might normally not be open to the general public. The story behind Khan Academy is tech legend: educator Salman Khan started by posting videos on YouTube to help his cousin with her math homework and the videos went viral. Best of all?

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How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand

The Startup Magazine

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people.

Viral 78
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Model for Marketing Maturity, Stage Three: Ignite

Duct Tape Marketing

And how do you create content that gets shared and establish viral loops? Build Social Media Campaigns. Now that you have a presence across all relevant social platforms and have begun to boost posts and take a stab at paid advertising, now is the time to create broader campaigns. Enhance Email Marketing Campaigns.

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Inside Out: Unlearning it all and Building Leadership from Within

Duct Tape Marketing

They ran one of the most successful viral video agencies in the world for nearly a decade before solely focusing on speaking at events for companies like Walmart, Pepsi, Adobe, IBM, Microsoft, Cirque du Soleil and Saks Fifth Avenue when they need help navigating their way through the landscape of business disruption.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

To keep customers loyal to you, instead of a frequent buyer program, send your customers small “surprise” gifts. Customers come to expect rewards when they are members of a program. It’s usually called ‘Employee Perks Program’ or something similar. Be Generous.