Software By Rob

OCTOBER 16, 2012

My web app, Web Control Room is a simple live dashboard that reports on your business performance showing charts from a number of services (MailChimp, Analytics etc). Start with Google Analytics Custom Segments. If you aren’t familiar with custom Segments in Google check out my post Google Analytics Advanced Segments.

SEO 78

SEO Analytics Social Media Audio 78

Occam's Razor

JANUARY 30, 2012

It is painfully heartbreaking to realize that a very small tiny number of people who have access to web analytics tools actually use them. In-Page Analytics – Re-imagine Traveling Through Data. #5. Matched Query Type, Keyword Position, Day Parts: Sexier PPC Analytics. #7. I mean really use the tools. Ravage all the features.

Analytics 145

Analytics Metrics API Web 145

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). Identify gaps in our content/engagement/channel strategy on the web, 2. I believe it has to do with choosing the wrong success metrics.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

MARCH 1, 2016

James Gurd , Owner of Digital Juggler , described it a structured approach to improving business metrics, both micro and macro actions: James Gurd: ”It is a structured approach to improving the progress through and completion of user journeys, whatever the end goal may be. A conversion can be financial based (e.g.

Conversion 48

Conversion Metrics Analytics Design 48

ConversionXL

MAY 29, 2014

Oli Gardner, co-founder of Unbounce, calls this “Conversion Momentum,” which is starting the conversation on one channel (like a blog post/ email/ or organic search result) and continuing the conversation on the landing page. To their surprise, nearly 70% of visitors made it to the very bottom of the page. .

Conversion 113

Conversion Analytics Vermont Metrics 113

Software By Rob

OCTOBER 16, 2012

My web app, Informly is a simple live dashboard that reports on your business performance showing charts from a number of services (MailChimp, Analytics etc). Start with Google Analytics Custom Segments. If you aren’t familiar with custom Segments in Google check out my post Google Analytics Advanced Segments.

SEO 27

SEO Analytics Social Media Audio 27

ConversionXL

AUGUST 21, 2014

That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. They refer to these differences as “ Red Flag” Metrics (or RFMs). Total number of logins also proved to be an important metric, though not as much so as the former two. times per day on average.

Retention 106

Retention Churn Rate Metrics Software Review 106

ConversionXL

MAY 29, 2014

Oli Gardner, co-founder of Unbounce, calls this “Conversion Momentum,” which is starting the conversation on one channel (like a blog post/ email/ or organic search result) and continuing the conversation on the landing page. To their surprise, nearly 70% of visitors made it to the very bottom of the page. .

Conversion 62

Conversion Analytics Vermont Metrics 62

Duct Tape Marketing

JULY 21, 2017

Using these metrics you can cover every side of your social reputation management plan, all from a single dashboard. Price : Unlimited number of widgets for just $19 per month ($14 per month if paid annually). On one hand it is one of the most celebrated analytics and social tools on the web. Hootsuite: Monitor and Engage.

Social Media 73

Social Media Reputation Widget Search 73

ConversionXL

AUGUST 15, 2017

That is, you need to know which channels cause clicks to which articles, which articles convert visitors into leads, and which leads convert into customers. You can do it with nothing more than Google Analytics, a spreadsheet, and some simple math. To do that, all you need is Google Analytics. First, let’s define ROI.

Marketing 126

Marketing Analytics Conversion SEO 126

ConversionXL

AUGUST 15, 2017

That is, you need to know which channels cause clicks to which articles, which articles convert visitors into leads, and which leads convert into customers. You can do it with nothing more than Google Analytics, a spreadsheet, and some simple math. To do that, all you need is Google Analytics. First, let’s define ROI.

Marketing 92

Marketing Analytics Conversion SEO 92