Remove Audience Remove Audio Remove Curation Remove Partner
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The Impact of Community

Duct Tape Marketing

Marketing was like me, and we bootstrapped this business to 10 million in revenue through building this traction community where we're bringing our ICP, our audience together around their aspiration and their goals. The influencer is gone, the community is gone because it's not a community, it's an audience. Who do they fund?

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Opportunities for startups in the creator economy

VC Cafe

Let’s start with a short definition: [the creator economy] is defined as the class of businesses built by over 50 million independent content creators, curators, and community builders including social media influencers, bloggers, and videographers, plus the software and finance tools designed to help them with growth and monetization.

Startup 207
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Nine Webcasts to Learn From

Startup Lessons Learned

None of the webcasts included slides, so the audio versions work really well. Steven at 6:45 describes a useful distinction between customers, users and audiences, where these may be competing as well as overlapping interests. The conversation centered around a few key topics: customers, bureaucracy, and MVP.

Lean 165
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What You Can Learn About Digital Storytelling From The Van Gogh Museum

Brandanew

We are getting to know what our audience likes to see and what they want would like to know more. When you know your audience better, it’s easier to reach them. Or does the museum work with external partners to implement these techniques? This makes it possible to implement and carry out our mission better.

Charlotte 100
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Behind The Pricing Curtain of a Digital Experience

Austin Startup

In addition to clever and creative ideas, the execution and design of them is imperative to communicating to your audience that they are worth the investment. Activities: keeping your audiences engaged will be easier if there are participatory activities to flank keynotes, panels and other non-collaborative components.

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Vevo Has 17 Billion Video Playbacks Monthly, 5% of Which Is Me Watching Taylor Swift

Hunter Walker

Vevo’s formation with YouTube was a turning point in our relationship with the labels and YouTube later became a partner in the JV. Are we seeing a different type of “British Invasion” – less about the performers (sorry Adele) and more about the curation, the style?

Video 53
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Vevo Has 17 Billion Video Playbacks Monthly, 5% of Which Is Me Watching Taylor Swift

Hunter Walker

Vevo’s formation with YouTube was a turning point in our relationship with the labels and YouTube later became a partner in the JV. Are we seeing a different type of “British Invasion” – less about the performers (sorry Adele) and more about the curation, the style?

Video 48