Remove B2B Remove Customer Remove Revenue Remove Seed Stage
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Conversion, retention and churn benchmarks

VC Cafe

They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time). I previously wrote about startup benchmarks in the context of funding readiness, so it was time to give it a re-fresh.

Retention 109
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Pitch Deck Month: The “Where Are You Going?” Slide

View from Seed

*This post is part of our “pitch deck” series where we dissect the seed stage pitch deck and discuss the ideal flow for a pitch. As a seed-stage company, it is understandable to have a nascent (or non-existent) product and a barebone team relative to the great ambition of the company. Now it’s time to discuss the “where”.

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Building A Sales Development Function for Early Stage Startups with Sally Duby

Mucker Lab

If there are inbound leads, the situation is different; hiring an AE might be suitable if these leads align with the ideal customer profile. Sally suggests considering a full-time Sales Leader when a startup has two or more AEs and SDRs and is on the verge of hitting a $1 million Annual Recurring Revenue (ARR).

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Revenue = Product Market Fit

Agile VC

This is a logical thing to do… when we started LinkedIn, my mentor Reid Hoffman instilled a mantra of Growth –> Usage –> Revenue which still holds for many consumer companies. But B2B startups need to take a different tack. Arguably revenue is the best signal of product-market fit for B2B startups.

Revenue 234
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The NextView Ventures Manifesto

View from Seed

Most of these rhyme with what we’ve said in the past, but some have also evolved to fit the changing landscape and our own convictions about what really matters for founders and their investors at the seed stage. However, our overall goal is to invest in the full spectrum of seed. Belief #1: The best time to invest is early.

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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

*This post is part of our “pitch deck” series where we dissect the seed stage pitch deck and discuss the ideal flow for a pitch. Now it’s time to set the stage with the early traction you have. Seed stage VCs are realistic about how much traction a very raw company might have. B) Post-Product Companies.

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Startup Data: 4 Strategies Changing the Speed & Size of Your Series A

View from Seed

Generate Real Revenue. Another approach to raise Series A is to drive meaningful revenue. For B2B startups especially, this is the best signal of product-market fit – a sign that the company is investable. These users/buyers then have a clearer LTV/CAC ratio with less focus on the top-line revenue metric.

Syndicate 333