B2B Employee Metrics Retention 
David Teten
DECEMBER 16, 2015
I review a lot of board decks with a beautifully hand-crafted page with metrics for the company. Good metrics are comparable across industries; comparative ; readily understandable; and help drive decisions. Comparative means that you can compare a metric across time periods, groups of users, or competitors. So how do you do it?
Up and Running
APRIL 17, 2018
B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 Retention: the customer is satisfied with your product and or your brand and continues to patronize your business. The first approach is to have your employees test your website’s usability.
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View from Seed
AUGUST 30, 2016
These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. A few stats to consider on the market opportunity in North America alone: 28 million SMBs in North America, with roughly 60 million employees. What customer retention strategies are working best for other florists?
ConversionXL
SEPTEMBER 15, 2020
This contractless model means giffgaff has to work “bloody hard” on retention, according to Sophie Wheater , giffgaff’s current CMO. It’s also the reason why NPS is a board-level metric—happy customers stay with giffgaff even without the contractual obligation. Or if you’d prefer you could use the credit top-up and pay per minute.
Up and Running
NOVEMBER 23, 2021
But what is eCommerce fulfillment and how can it help in customer service and retention? Why is eCommerce fulfillment an important tool for customer retention? Each option has a range of benefits and drawbacks that can help with customer retention. That is one of the many questions that we aim to answer in this article.
VC Cafe
OCTOBER 23, 2022
” No one questions the importance of revenue, but asking the question enabled us to start thinking on what would be the right metric. Did you know that companies like Airbnb, Spotify and Netflix purposely avoid setting revenue as their North Star Metric? Why is revenue not a good ‘North Star’ Metric?
Ben's Blog
MAY 15, 2020
What are those metrics? Andrew : If you are a travel company right now, I think you’re seeing very specific metrics dropping. As a result of that, all of those metrics go up. People saying, “This is what’s happening to B2B SaaS or this is what’s happening to this category.”
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