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A Quick Primer on B2B Conversion Optimization

ConversionXL

Conversion optimization is a little different if you’re in B2B. You’ll still need to do the same types of conversion research, persona building, and experimentation that is common across conversion optimization, but let’s talk a bit about how and why B2B is different. It’s called Optimizing for B2B.

B2B 48
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Building A Sales Development Function for Early Stage Startups with Sally Duby

Mucker Lab

Product knowledge can be taught, but a profound understanding of intricate prospecting methodologies is indispensable for success. Patience is vital, emphasizing that SDR productivity takes time to develop, dispelling the misconception of instant results. SDRs require proper tools, including a CRM system and reliable data sources.

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Sales and Marketing Misalignment Is Costly—But Avoidable

ConversionXL

According to The B2B Lead , sales reps spend about 50% of their time prospecting unproductive deals—while missing 80% of the most qualified leads. The problem is that the fish may not be where your boat is, may not like the bait you’re using, and as productive as you are—you may come home empty-handed. Not an optimal use of time.

Sales 90
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Demand Generation vs. Lead Generation: The Main Difference

The Startup Magazine

Demand generation is the process of making people aware of and interested in a company’s products and services. This is why: At different stages of the B2B sales funnel, demand generation and lead generation activities take place. You can then offer to help prospects with their problems using your product. Engagement.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Retention 113
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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

06:08): And those partners are big enough and capitalized enough to be able to offer a breadth of services that help the customer implement the entire HubSpot product suite. And then once you do that, learn how to write SQL or use this thing and look at all your data and then extract the right metric. So it's a free product.

Metrics 76
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Oppose HB 1192 – The “Software Tax”

VC Adventure

It is bad legislation and it will add significantly to non-productive administrative and legal overhead and kill productivity within the technology sector in Colorado (including not only technology-related businesses, but virtually every business – and every consumer – who uses technology). Citrix Presentation Server 4.0,