Books Channel Direct Marketing Naming 
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it.
Startup Professionals Musings
APRIL 9, 2012
Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.
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Startup Professionals Musings
NOVEMBER 17, 2021
According to Eric Siegel in the updated version of his classic book “ Predictive Analytics ,” it’s the power to predict who will click, buy, lie, or die. Here are ten examples to get your creative juices flowing: Targeted direct marketing. But whatever the name, the opportunity is still there, and it’s large.
Startup Professionals Musings
FEBRUARY 3, 2011
Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.
Women Entrepreneurs Can
DECEMBER 11, 2020
If your app was there, it was seen, and subconsciously your business name was remembered. Create A Direct Marketing Channel. They can give people information about your business, they can be a price-checking tool, they can allow customers access to a booking form. Apps are there to do all kinds of things.
www.usatoday.com
JULY 16, 2012
The fleet of cars in Getaround has grown to 10,000 from 1,500 a year ago, and suburban customers make up about a quarter of its bookings. Airbnb has booked about 10 million nights since it was founded four years ago, and the average customer age has risen to 35. Include name, phone number, city and state for verification.
Startup Professionals Musings
FEBRUARY 11, 2010
Modern investors love to first read a two-page summary of your business plan, formatted like a glossy marketing collateral sheet, with text well laid out in columns and sidebars, and a couple of relevant graphics. You may have already found several articles, web pages, or books about writing the perfect executive summary.
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