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Scaling-up: Turning the corner from starving startup to growing company

The Next Web

It becomes clear that in order to make that leap to the next stage, the developer must focus on user retention. With so much competition in the popular app stores, the key is improving engagement levels to ensure retention and promotion. Of course, user retention will also increase monetization. Yours should be, too.

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Tale of Two Valleys: LA and the Bay Area from an Investor’s Perspective

Mucker Lab

Over time, though, military spending wound down and many large aerospace and military companies left Southern California. If you took a random sample of 100 entrepreneurs here in LA, over 50% might not be able to tell you how to technically calculate 90-day cohort retention or how to build a cash flow statement.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

Over the past decade we’ve had high-profile exits at many companies that pioneered monetization techniques now used across the web including Commission Junction, Value Click, ShopZilla, Price Grabber, LowerMyBills and a newer breed including Invoca, Burstly, Shift, Rubicon Project, Gravity, Convertro, Retention Science and so forth.

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How to Out Amazon, Amazon

Both Sides of the Table

And since I have data on this store performance I can tell you that 45% of purchases are repeat customers with strong EBITDA margins so having a retail location in market helps with brand loyalty and retention. Parachute even took the “physical concept” one step further by letting you truly live the brand.

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Cornerstone OnDemand CEO Adam Miller shares how he built a $2 billion cloud startup from LA

The Next Web

The company has a 98 percent voluntary retention rate (which doesn’t count terminated employees), and Miller attributes part of that success to not having to deal with the poaching that goes on in the Valley. The company has managed 95 percent retention of clients. We were essentially funded by our clients…in an indirect way.”

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What has your logo done for your lately?

Up and Running

Stop and think about all the material you produce to support your small business: ads, catalogs, stationary, envelopes, mailing labels, business cards, reply cards, websites, socials media pages and blogs… Your company name and logo appears on an extensive range of supplementary marketing collateral. But how memorable is it?

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How To Connect, Converse, And Convert Through Social Media Listening

Duct Tape Marketing

She teaches a Digital Marketing course (virtually) at the University of California in Irvine. She teaches a digital marketing course at the university of California in Irvine, and is also the author of a new book. So, so the most basic tool, I mean, I've had a Google alert set up for my name, I don't know, 20 years.