David Teten

JANUARY 11, 2020

What tech stack should a microinfluencer use? Many investors including me spend most of our day doing the same things people have always done in our job: in my case, due diligence, deal execution, etc. Tech stack. I record here the books I’ve read, not as diligently as I should. Goodreads. I’m not active there.

Social Media 60

Social Media Technical Review Media Private Equity 60

crowdSPRING Blog

MARCH 25, 2012

We have written about many tactics that have worked in our own marketing efforts, such as public relations , goal-setting , branding , etc. A phrase we hear a great deal is “hyperlocal,” which Wikipedia defines as being “ synonymous with the combined use of mobile applications and gps technology.

Lean 98

Lean Channel Marketing Software Review 98

Up and Running

NOVEMBER 24, 2020

Which can be disastrous if you’re delivering different messages or even a misaligned tone through every channel. Choosing to message through the channels they use most and proactively reaching out. This can include everything from social comments and reviews to email and direct messages. Engage across multiple channels.

Customer 150

Customer Social Network Channel Technical Review 150

Hearpreneur

JANUARY 20, 2021

We’ve also seen extensive use of technology and increased remote working. The trends shifting in the eLearning sector due to the influence of COVID 19 on schools and colleges across the United States and the world are shifting to a hybridized-online and in-person format. 1- Use of cheaper online divorce tools. #2-

Entrepreneur 149

Entrepreneur United States Software Review Technical Review 149

Steve Blank

APRIL 9, 2009

But my favorite was when the public relations manager said, “we’re here to write press releases and answer the phone in case the press calls.” competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. It didn’t take more.

Silicon Valley 269

Silicon Valley Technical Review RSS PR 269

ConversionXL

SEPTEMBER 9, 2021

As Neal Schaffer points out: “…Companies still look at social media as a promotional and advertising channel rather than as a grand arena to collaborate with social media users, primarily customers and influencers, and work them through a relationship funnel to incite word of mouth marketing for your brand in social media.”

Social Media 142

Social Media Media Developer Marketing 142

Up and Running

OCTOBER 7, 2014

Review your operating expenses. Learn everything you can about marketing and public relations for your industry, and make sure you’re putting your best foot forward when you promote and talk about your business. Invest in new technology. Have you ever looked into it? Think Guerrilla. Stay on top of your accounting.

South Africa 157

South Africa Software Review Green Technical Review 157

Up and Running

SEPTEMBER 22, 2015

Offering a free trial of your product or service in exchange for a review on a well-trafficked blog is one creative way. Jeff Chambers of Big Machine Parts recommends asking yourself the following question: “Are you trying to drive sales, build awareness, or build technical credibility?”. Determine your marketing goal first.

Marketing 60

Marketing Social Media Startup PR 60

Hearpreneur

DECEMBER 28, 2022

Additionally, we are shifting our focus from traditional marketing channels to digital campaigns like email marketing, pay-per-click advertising, and influencer marketing. We aim to review and improve the quality of our online presence, providing more support online, and ensuring adequate feedback to customers' questions is made a priority.

Social Media 121

Social Media Entrepreneur Retention Finance 121

David Teten

JANUARY 23, 2021

For more on this, see An Investor’s Personal Social Media Tech Stack. Richard Dukas, CEO, Dukas Linden Public Relations , said, “If you don’t have a website and have no material online presence, you likely won’t get past the first hurdle with potential investors.”. I recommend side-channel at virtual conferences.

Private Equity 78

Private Equity Venture Capital Technical Review Software Review 78

The Startup Magazine

MARCH 26, 2024

Financial public relations (PR) has moved past conventional techniques in today’s fast-paced digital environment, adopting new platforms to increase its influence and reach. In Closing While incorporating digital platforms into financial public relations has many benefits, there are challenges as well.

PR 147

PR Public Relations Social Media Audience 147

YoungUpstarts

SEPTEMBER 25, 2018

Like sprinkling vinegar all over a fresh wound, he uses your company’s Twitter channel to make the announcement. That is what happened to Waltonchain when an overzealous staff member took to the blockchain startup Twitter channel to announce their surprise win. What do you do next? Blockchain PR for Standing Out.

PR 100

PR Technical Review Media Due Diligence 100

crowdSPRING Blog

AUGUST 26, 2011

Marketing 101: channel management and the digital domain – [link]. Marketing 101: channel management and the digital domain - [link]. Some people have far too much time on their hands. More examples in the Random Fun section below. crowdSPRING’s Small Business Spotlight of the Week: Roll Rangler - [link].

Social Media 92

Social Media Small Business Design Media 92

The Startup Magazine

DECEMBER 1, 2020

Public relations officers. They can show you where to channel more energy and resources. Independent business owners often have to deal with unexpected crises such as bad publicity, bad reviews, or problematic customers. Technology is evolving, meaning there are better ways to target both old and new customers.

Marketing 123

Marketing Public Relations Campaign Social Media 123

YoungUpstarts

NOVEMBER 5, 2017

Multi-channel approach. They are on Facebook, Twitter, Instagram, YouTube and a host of other channels. A note they leave on a page can also be seen in other channels they use and post content on. A startup especially suffers due to one reason – no one knows about it. Any business works. Ways to pay. Legitimacy.

Social Media 157

Social Media Startup Technical Review Audience 157

Hearpreneur

NOVEMBER 11, 2017

I sell thermometers and thermal imagers, and write reviews on popular products. PR gets a bad rap for spinning stories, but I believe that telling great, authentic stories is the real heart and soul of communications and public relations. After running it through the normal registration channels and google, we went with it!

Naming 55

Naming Baltimore PR Entrepreneur 55

Steve Blank

APRIL 5, 2017

For example, our goal could be: Create demand for our products and drive it into our sales channel. For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand. Create awareness of our company and brand for potential customers.

Marketing 316

Marketing Audience Technical Review PR 316

ConversionXL

JUNE 25, 2021

They steered clear of technical jargon and focused on the benefit to the consumer. Use a variety of marketing channels and content formats to create a stream of attention, expand your reach, and connect with customers at each stage of the buyer’s journey. Spread the word through public relations.

Product 96

Product Social Media Audience Software Review 96

Up and Running

MAY 1, 2014

You’ve reviewed what a business plan is , and why you need one to start and grow your business. The company overview provides a quick review of the company’s legal structure and location, as well as some background on the company’s history if you’re writing the plan for an existing business. Read more ». Company Overview. Read more ».

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

infochachkie.com

SEPTEMBER 24, 2011

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. We are in Nashville which is not tech friendly. RingRevenue Creates A New Performance Marketing Revenue Channel. |.

Equity 40

Equity Silicon Valley Cofounder PR 40

David Teten

JULY 12, 2013

Nominate company representatives as speakers for tech or entrepreneurship conferences. These conferences are not only a great way to raise your startup’s profile, they also serve as valuable networking opportunities within the tech/VC community. For a full list of major tech conferences, see technologyconference.com.

PR 114

PR Public Relations Startup Technical Review 114

David Teten

JULY 12, 2013

Nominate company representatives as speakers for tech or entrepreneurship conferences. These conferences are not only a great way to raise your startup’s profile, they also serve as valuable networking opportunities within the tech/VC community. For a full list of major tech conferences, see technologyconference.com.

PR 60

PR Public Relations Startup Technical Review 60

Steve Blank

MARCH 19, 2009

Since this was the marketing department, I was going to be planning to spend some advertising and public relations dollars. What reviews did they trust? I knew we were selling through a multi-level indirect sales channel. Market messages to indirect sales channels are just like that. What magazines did they read?

Silicon Valley 210

Silicon Valley RSS Software Review Technical Review 210

crowdSPRING Blog

JANUARY 10, 2014

An awesome overview of the Chicago tech scene – crowdspring.co/1krnniz. Tech Angels Cross The $1Billion Mark In 2013 | TechCrunch – crowdspring.co/1fehao1. The Dangerous Rise of “Entrepreneurship Porn” | Morra Aarons-Mele Harvard Business Review – crowdspring.co/JEtYpu.

Social Media 99

Social Media Small Business Design Media 99

Duct Tape Marketing

MARCH 1, 2016

Lead generation is essentially a game of channels more than tactics. Meaning you need to find the right mix of channels that allow you to profitably attract a high enough number of leads over and over again in order to feed your growth objectives. You don’t simply assemble a few tactics; you master a few channels.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

www.kalzumeus.com

FEBRUARY 6, 2013

They’re being found at breakneck pace right now precisely because they required substantial new security technology to actually exploit, and that new technology has unlocked an exciting new frontier in vulnerability research. You now have a public relations nightmare on your hand. And gulp their dependencies.).

Security 101

Security Software Review Ruby Startup 101

mashable.com

OCTOBER 11, 2011

Erica Swallow is a technology and lifestyle writer. Therefore, marketing and public relations are often tackled piecemeal by whomever has time. As a tech journalist, I’ve been pitched by hundreds of companies and have developed a taste for what works and what doesn’t. Public Relations.

PR 103

PR Startup Social Media Technical Review 103

crowdSPRING Blog

JUNE 28, 2013

The Psychological Guide to Starting Up: Preparing Loved Ones | by Zach Davis in Tech Cocktail – [link]. Creativity still rules, even in old channels like direct mail. NASA is crowdsourcing Asteroid Detection | The National Law Review – [link]. 5 Things To Avoid Saying To An Investor | Business Insider – [link].

Social Media 94

Social Media Small Business Design Media 94

Hearpreneur

NOVEMBER 6, 2016

Our target audience for the videos is the connected TV (CTV) market via devices like the Roku and Amazon Fire TV through the HD Carolina channel. Thanks to Rhiannon Hendrickson, Orapin Marketing + Public Relations. #6 I feel blessed to be a part of helping these organizations grow and make the kind of impact they set out to.

Entrepreneur 48

Entrepreneur LLC South Carolina Utah 48

crowdSPRING Blog

NOVEMBER 18, 2011

Poaching Etiquette: The Right Way To Take Tech Talent – [link]. Social networking is a very important marketing channel at some startups – [link]. Free Graphic Design Software Reviews And An Amazing Showcase – [link]. Does crowdsourcing innovation work? Yes, and here’s how – [link].

Social Media 96

Social Media Small Business Design Media 96

mashable.com

JULY 4, 2012

It’s been saying this all along, but people only seem to take notice when their analytics look something like this: While Penguin was technically an algorithm update, it wasn’t really a change in how Google factors ranking; it was just the official word that Google is taking action against people trying to game the search system. Television.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

mashable.com

NOVEMBER 3, 2010

The web and technology bubble has a lot in common with the rest of the business world in that there are essentially two disparate groups — the haves and the have nots. The group seeks out technologies that are complementary to the company’s core operations, including applications, software and infrastructure startups.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

crowdSPRING Blog

FEBRUARY 24, 2010

Excellent post by @msuster on the dangers of startups relying on sales channels – [link]. Interesting view (with which I mostly disagree): How a foosball table can kill your startup – [link]. Startup Tip: Four Questions To Ask When Making Decisions Based On Metrics & Statistics – [link].

Social Media 95

Social Media Small Business Design Media 95

Hearpreneur

JUNE 14, 2015

Technology has helped close the information and resource gap for many vulnerable people, and I wanted to be a part of this revolution. One industry where many have fallen victim and lost large amounts of money due to lack of information is the real estate industry. Thanks to Alison Podworski, Alison May Public Relations !

Entrepreneur 48

Entrepreneur Houston Software Review LLC 48

crowdSPRING Blog

MARCH 30, 2012

Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Disruptions: Time to Review F.A.A. The composition is called “Allegro Molto in C Major” The composition is performed by Austrian musician Florian Birsak. I hope you enjoy these links!

Social Media 93

Social Media Small Business Design Media 93

Hearpreneur

JULY 10, 2017

My professional experience is in the area of delivering technology solutions for major movie studios. AsSeenOn was founded due to the shift in media landscape and the rising importance of social influencers. Charles Connections is the first teen owned Digital Marketing and Public Relations firm located in the Central Valley.

Entrepreneur 101

Entrepreneur Hungary Software Review Cofounder 101