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Personalization: How to Build a Revenue Boosting Program from Scratch

ConversionXL

The website, the mobile application, the advertising, the support, the different screens and features of the product… everything could be personalized. The third step is to focus on organizational capacity building instead of short-term results. Unfortunately, the older you get, the more expensive those products become.

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Case Study: kaChing, Anatomy of a Pivot

Startup Lessons Learned

It’s common, perhaps the norm, for startups to pivot like that—to discover that a product is catching on in unintended ways worth pursuing. The result? Andy Mathieson, a founder and managing member at Fairview Capital , was particularly supportive. Thus far the results are encouraging.

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How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

Funds which fill out the survey will get access to the detailed results of what technology their peers are using. Signal is a fundraising tool for founders run by NFX Guild, which identifies the most relevant VCs for you. . To measure product usage and traction over time, we use tools like Alexa , AppAnnie and Google Analytics.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The best drivers apply the brakes just ahead of the curve (they take out excess costs), turn hard toward the apex of the curve (identify the short list of projects that will form the next business model), and accelerate hard out of the curve (spend and hire before markets have rebounded). Where do your consumers fall? Image source ).

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Tapestry.so – No code project breakdown of time, costs, and a guide for others

Eric Friedman

My partner ( Steve Schlafman ) and I recently launched Tapestry , an exercise for founders to invest in their relationships, and it was met with an incredible reaction. I hope it brings some much needed visibility into the world of no-code projects and transparency into building a minimum viable product and getting it launched.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Point Nine Capital’s website is now powered by Contentful ; they use Unbounce for landing pages ; and Typeform for surveys and other data collection. They read reviews of the products of target investments. 1) Manage the firm .

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Unveiling The Mystery Of Effective Selling

Duct Tape Marketing

He’s the founder of the Do It! He's the founder of the Doit MBA Mentoring program and the host of the Selling show, a top-rated business podcast with over 300 episodes, I think I maybe even was on once. Selling: 77 Instant Action Ideas to Land Better Clients, bigger Deals and Hire Fees. Marketing , and his new book, Do It!