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Should Your Startup Give Performance-Based Warrants?

Both Sides of the Table

As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. What are Performance Based Warrants? What is a “performance based&# warrant? Should You Offer Them?

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10 Essential PR Tips for Startups

mashable.com

10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. .” While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication.

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Tesla vs. Target: Which CEO wrote the better transparency letter?

The Next Web

Prior to starting a company he worked in PR where he helped put out fires and manage digital communications. Most recently, Target was a victim of a data breach that potentially exposed millions of customer credit cards to international thieves. The CEO is the least important part of this conversation. Here’s why. Stay on brand.

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Twitter Link Roundup #33 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Resistance Isn’t Futile: Don’t Assimilate Your Customers – [link]. Has Your Startup Given Performance-Based Warrants? Dealing With Customer Resistance To Change (useful for startups and small business) – [link]. 5 Step Small Business PR Plan for Today – [link]. – [link].

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Twitter Link Roundup #33 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Resistance Isn’t Futile: Don’t Assimilate Your Customers – [link]. Has Your Startup Given Performance-Based Warrants? Dealing With Customer Resistance To Change (useful for startups and small business) – [link]. 5 Step Small Business PR Plan for Today – [link]. – [link].

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How to Work with Lawyers at a Startup

Both Sides of the Table

You never got around to agreeing exact equity splits but you had many conversations about it. They usually ask for warrants (basically like a stock option) in exchange for taking a deferred fee. But as with consulting, PR, web design and even VC – it’s not just the firm it’s also the individual.

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The New New New Rules of Marketing and PR

Duct Tape Marketing

The New New New Rules of Marketing and PR This content from: Duct Tape Marketing. My good friend David Meerman Scott stopped by the Duct Tape Marketing Podcast recently to talk about the release of the 3rd Edition of his mega best selling book The New Rules of Marketing and PR. Related Posts: Has Social Media Changed Customer Service?

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