Startup Professionals Musings

MARCH 31, 2023

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Demand 256

Demand Metrics NPV Net Present Value 256

Startup Professionals Musings

JULY 3, 2020

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

NPV 436

NPV Net Present Value Conversion Ratio Marketing 436

Startup Professionals Musings

JULY 9, 2018

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Demand 144

Demand Metrics NPV Net Present Value 144

Startup Professionals Musings

OCTOBER 21, 2015

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Metrics 120

Metrics NPV Net Present Value Conversion Ratio 120

ReadWriteStart

AUGUST 26, 2022

We come in after a product has landed and found product market fit and has some escape velocity. So there’s a product side and a business side. . So they have about 60 million customers now, and they have a view of the net present value of each customer when they’re onboarding them and their models to show it.

Partner 132

Partner Cofounder Retention Acquisition 132

crowdSPRING Blog

OCTOBER 12, 2015

We see this every day with people buying products, attending movies, and even joining political movements. The “sunk cost” effect. Past costs, whether an investment of time or money, should never be used in evaluating a decision. A great illustration of sunk cost? Bandwagon effect.

NPV 48

NPV Net Present Value Small Business Valuation 48

crowdSPRING Blog

OCTOBER 18, 2010

We see this every day with people buying products, attending movies, and even joining political movements. The “sunk cost&# effect. Past costs, whether an investment of time or money, should never be used in evaluating a decision. A great illustration of sunk cost? Bandwagon effect.

Small Business 106

Small Business NPV Net Present Value Valuation 106