Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. They never understood Market Type. Why does Market Type matter?

Customer Development 196

Customer Development Developer Customer Silicon Valley 196

A Smart Bear: Startups and Marketing for Geeks

MAY 17, 2010

If this is your attitude, your conception of tech support is completely backwards and you're missing out on important channels for marketing, product development, and sales. Yes, I'm flagrantly paraphrasing the legendary Kathy Sierra , but the idea applies as much to tech support as to product development.).

Technical Review 245

Technical Review Sales Turkey Software Review 245

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

MAY 9, 2017

The second thing that’s changed is that we’re now Compressing the Product Development Cycle. In the 20 th century startups I was part of, the time to build a first product release was measured in years as we turned out the founder’s vision of what customers wanted. That’s no longer the case.

Restful 222

Restful Silicon Valley Puerto Rico San Jose 222

YoungUpstarts

OCTOBER 24, 2012

Think about it: Companies hire people who come from outside the buyer’s world and don’t share his interests — employees, agencies, consultants, and the like — and expect them to persuade buyers to hand over their money. Build strong customer communities. Help customers build social capital.

Marketing 234

Marketing Software Review Technical Review Social Network 234

Steve Blank

MAY 14, 2012

The excerpts, which appeared first at Inc.com , highlight the Customer Development process, best practices, tips and instructions contained in our book. ———– Whether your venture is a new pizza parlor or the hottest new software product, beware: These nine flawed assumptions are toxic.

Balance Sheet 335

Balance Sheet Business Model Customer Development Metrics 335

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

SEPTEMBER 15, 2008

The application of agile development methodologies which dramatically reduce waste and unlock creativity in product development. See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Steve Blank

NOVEMBER 18, 2010

For decades startups were managed by pretending the company would follow a predictable path (revenue plan, scale, etc.) In fact, for decades if you drew this diagram on day one of a startup VC’s would nod sagely and everyone would get to work heading to first customer ship. The Revenue Plan – The Third Fatal Assumption.

Burn Rate 247

Burn Rate Management Business Model Customer Development 247

YoungUpstarts

OCTOBER 10, 2012

Talented product developers. When 3M brought “lead users” into its innovation process, they improved revenues by a factor of eight times over innovations from internal product developers. These are just a few of the powerful, growth-fostering impacts “Rock Star” customers are creating for a variety of companies.

Customer 154

Customer Fractional CTO Canada Technical Review 154

Steve Blank

MAY 28, 2009

Market Risk vs. Invention Risk - Click to Enlarge For companies building web-based products, product development may be difficult, but with enough time and iteration engineering will eventually converge on a solution and ship a functional product - i t’s engineering, not invention.

Vertical 144

Vertical Silicon Valley Marketing Customer 144

Startup Lessons Learned

APRIL 7, 2010

There are often counter-intuitive changes in customer behavior that depend on little details. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. When we’re optimizing, product development teams encounter similar situations.

San Francisco 154

San Francisco Lean Metrics Design 154

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 260

Silicon Valley Product Startup Product Development 260

Startup Lessons Learned

SEPTEMBER 13, 2008

Slowly, over time, we optimized (or eliminated) each step in the process of becoming a customer by giving us money. And one day a remarkable thing happened: we started making more than five dollars a day in revenue. Only much later did I realize that this was an application of customer development to online marketing.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

Steve Blank

JULY 30, 2009

Unfortunately most startups learn this by going through the “Fire the first Sales VP&# drill: You start your company with a list of potential customers reading like a “who’s who&# of whatever vertical market you’re in (or the Fortune 1000 list.) Your board nods sagely at your target customer list.

Silicon Valley 131

Silicon Valley RSS California Customer Development 131

Startup Lessons Learned

FEBRUARY 20, 2009

Luckily, I now have the benefit of a forthcoming book, The Principles of Product Development Flow. Labels: five whys root cause analysis , product development 11comments: Peter Severin said. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Interesting post.

San Francisco 161

San Francisco Software Review Continuous Deployment Development Team Review 161

Startup Lessons Learned

FEBRUARY 10, 2009

As Ive argued elsewhere , my belief is that startups (and anyone else trying to find an unknown solution to an unknown problem ) have to measure progress with validated learning about customers. In a lot of cases, thats just a fancy name for revenue or profit, but not always. If a feature worked, wed keep it. If it didnt, wed trash it.

Continuous Deployment 123

Continuous Deployment San Francisco Software Review Lean 123

David Teten

OCTOBER 1, 2015

I’ve talked with a number of software development shops who are eager to get into the business of cofounding companies, i.e., getting product revenue and equity instead of just consulting revenue. Second, the company must eventually own the product development and maintenance functions in-house.

Software Developers 60

Software Developers Software Development Software Review Technical Cofounder 60

Startup Lessons Learned

JANUARY 2, 2009

We were even more embarrassed by the pathetically small number of customers we had, and the pathetically low amount of revenue we had earned so far. We’d always cringe as we admitted that, no, we really only had a few thousand customers and a few thousand dollars in monthly revenue. Retention cohort analysis.

San Francisco 60

San Francisco Tampa Continuous Deployment Lean 60

Steve Blank

AUGUST 24, 2009

Page views drive his ad revenue, which is probably CPM based. He spoke at the Founder Institute last week, and his advice was to not hire a PR agency until there were so many inbound requests that you can’t handle them yourself. Mike Arrington is a capitalist.

Silicon Valley 184

Silicon Valley PR Technical Review RSS 184

Startup Lessons Learned

AUGUST 1, 2009

Most executives, especially in startups, dont have the courage to hold their teams to a high standard for new products or features. Not even if its generating revenue. The only efforts a new product team should be expending are those that lead to validated learning about customers. Will start to pay attention.

San Francisco 166

San Francisco Lean Continuous Deployment DC 166

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. If you don’t yet have a team yet, list the roles you need to hire for. Also, make a bullet list of the marketing activities that will drive customers to your door.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

NOVEMBER 17, 2008

Strategy - startups first encounter this when they have the beginnings of a product, and theyve achieved some amount of product/market fit. Usually, that will be about finding new segments of customers that the company can profitably serve. What is customer development?

San Francisco 88

San Francisco Lean Continuous Deployment DC 88

Startup Lessons Learned

JANUARY 15, 2010

Usually, they are delivering only a fraction of the revenue they promised. Usually, they are delivering only a fraction of the revenue they promised. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Lets return to our team thats failing to hit their targets.

Hockey Stick 105

Hockey Stick San Francisco Entrepreneur Lean 105

Startup Lessons Learned

MARCH 27, 2009

To increase the number of iterations you have left, you can either increase cash on hand (by raising money or increasing revenues), reduce burn rate, or increase the speed of each iteration. Customer Development : a disciplined approach to finding out if there is a market for your product before its too late.

San Francisco 117

San Francisco Lean Continuous Deployment DC 117

Startup Lessons Learned

JANUARY 28, 2009

Still, theyre not really hitting it out of the park, because their product isnt growing new users as fast as theyd like, and they arent making any money from the current users. Most of all, I encouraged them to start talking to their most passionate customers and running some big experiments based on that feedback. Great post, Eric.

San Francisco 79

San Francisco Lean Continuous Deployment DC 79

Startup Lessons Learned

JUNE 5, 2009

And so the spreadsheet is built with conservative assumptions, including a final revenue target. No matter how low we make the revenue projections for this new product, it’s extremely unlikely that they are achievable. That’s because the model is based on assumptions about customers that are totally unproven.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

DECEMBER 23, 2009

They were accustomed to measuring their progress primarily by gross revenue compared to their targets. It turned out that, during the course of the decline, one customer segment was losing customers while another was gaining customers. The company struggled mightily with how to explain this bad news to their board.

Metrics 167

Metrics San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

DECEMBER 14, 2009

Each of these four currencies represents a way for a customer to “pay&# for services from a company. A great product enables customers, developers, partners, and even competitors to exchange their unique currencies in combinations that lead to financial success for the company that organizes them.

Customer 156

Customer San Francisco Viral Lean 156

Startup Lessons Learned

JULY 2, 2009

Labels: five whys root cause analysis , product development 15comments: Anonymoussaid. " paragraph have the heading "Training New Hires", above the "Returning to the meeting itself." The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 164

San Francisco Lean Technical Review Software Review 164

Steve Blank

FEBRUARY 23, 2009

In hindsight it appeared clear that startups that survive the first few tough years do not follow the traditional product-centric launch model espoused by product managers or the venture capital community. Through trial and error, hiring and firing, successful startups all invented a parallel process to product development.

Silicon Valley 127

Silicon Valley RSS Venture Capital California 127

Startup Lessons Learned

SEPTEMBER 28, 2008

In fact, in the early days, when IMVU would experience unexpected surges of revenue or traffic, it was inevitable that every person in the company was convinced that their project was responsible. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Seth Godin: How often should you publish?

Lean 68

Lean San Francisco Continuous Deployment Startup 68

Startup Lessons Learned

DECEMBER 28, 2009

Thats a perfectly reasonable reaction, given that most releases of most products are bad news. Even worse, the sad state of product development generally means that the new "features" are as likely to be ones that make the product worse, not better. Its likely that the new release will contain new bugs.

Continuous Deployment 122

Continuous Deployment San Francisco Lean Metrics 122

Startup Lessons Learned

SEPTEMBER 29, 2008

Either way, you would have been better off focusing your split-test on high level metrics that measure how much customers like your product as a whole. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Thoughts on scientific product development Lo, my 5 subscribers, who are you?

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

JUNE 15, 2009

At IMVU, we would occasionally hire someone from a more traditional organization who had a hard time letting go of their “best practices&# and habits. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? " Actually this process works really well in a financial company.

Continuous Deployment 167

Continuous Deployment Software Review San Francisco Lean 167

Steve Blank

MAY 4, 2009

Every marketing communication hire couldn’t wait to produce the next great ad or PR program. Every product marketer thought they should help define the product feature set, etc. But without sales there is no revenue, and without revenue there is no company. No one was confused after that. Who’s on the Sharp End?

Silicon Valley 126

Silicon Valley RSS Non-Compete California 126

maplebutter.com

JANUARY 8, 2013

You are here: Home » Hiring » Crazy! Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Or should I launch products and a startup for each of them, focusing on only 1 product at a time? Ability to hire top talent (A+ talent).

Technical Review 44

Technical Review Startup Cofounder Software Review 44