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Startup Professionals Musings
SEPTEMBER 28, 2012
They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes.
A Smart Bear: Startups and Marketing for Geeks
JANUARY 25, 2010
Emails probably work. Because you can use the tradeshow's name in the subject of the email, people will probably read your email blast. Call/email everyone you can find. It's easy to use email titles which will be obviously non-spam such as "At [Tradeshow]: Can we chat for 5 minutes?" Don't depend on the Internet.
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Up and Running
JUNE 20, 2011
Even though global IPO markets may now be showing a bit of an uptick, indicative of the trend of new company formations after the abysmal depths of 2007 to 2010, any entrepreneur who has been trying to raise capital for a new venture does not have to be told that money is tighter than ever and investors have taken risk aversion to new heights.
Steve Blank
OCTOBER 7, 2015
Nature and nurture together shape successful entrepreneurs. That was the message from the two latest guests on Entrepreneurs are Everywhere , my radio show on Sirius XM Channel 111. a food entrepreneur who owns Challah Connection , an ecommerce site specializing in Jewish gift baskets, joined me in Sirius’ New York studio.
Both Sides of the Table
DECEMBER 25, 2011
And anybody who follows this blog knows that I believe television disruption has already begun and it is more likely to resemble Internet content than streaming long-form content to our living rooms. But when you produce on Internet you can test your content in the same way that Silicon Valley firms test early versions of their software. .”
Startup Professionals Musings
NOVEMBER 2, 2013
They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes. Or are you too busy?
crowdSPRING Blog
OCTOBER 5, 2012
Kickstarter’s New Rules for Entrepreneurs – [link]. Applying Traditional Direct Marketing Principles to the Digital Age – CRM Magazine – [link]. Best practices for mobile email design – [link]. The internet has created a new industrial revolution – [link]. One quarter of U.S.
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