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Protect Your Parents from Avis Budget: Direct Marketing Scumbags

Both Sides of the Table

He’s ex Skadden Arps (one of the top law firms in New York) and ex Walt Disney legal dept. UPDATE: Thanks to Scott Shapiro for pointing to the management team in the comments. Former CEO (and now Chairman of the board) is Nethaniel Lipman. You would read his bio and think he’s an upstanding individual. … $$$?

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Why Winning Matters (Especially When You’re Young)

OnlyOnce

The Direct Marketing Association (DMA) has long been a leading voice for direct marketing for nearly 100 years – back when direct marketing was really only about postal. If your young company is doing something new and innovative in direct marketing, consider submitting for an award.

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Probably not, according to Matthew Brown , a consultant who previously managed SEO for The New York Times : You’d have to get really aggressive with metering to see a significant negative ranking impact. The New York Times ) can be undone simply by disabling JavaScript. Where are you starting from?

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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

By Todd Plitt, USA TODAY Neville Clubwala, a Taskrabbit worker in New York City, delivers cupcakes from Butter Lane bakery and champagne, to a recipient who received a promotion. The nation is in a sharing mood — and start-ups are capitalizing on it. Others turn to sharing for a chance to network a little and meet like-minded folks.

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Entrepreneurs are Everywhere show No. 5: Daniella Yacobovsky and Jane Moritz

Steve Blank

a food entrepreneur who owns Challah Connection , an ecommerce site specializing in Jewish gift baskets, joined me in Sirius’ New York studio. — Jane Moritz owns Challah Connection now, but previously founded her own direct marketing agency, DMTG, which she ran with her husband. They had a young family at the time.

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How To Craft A Compelling Offer In 7 Easy Steps

Entrepreneurs-Journey.com by Yaro Starak

It’s going to be in New York City in October, and I think I’ve just found a venue to host it, so this is almost sorted. I need to get to work and start compiling my answers to these seven points for the New York workshop with Alborz I will be offering you very soon. The location for the workshop.

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Introduction to Growth Hacking for Startups

VC Cafe

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

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