Steve Blank

APRIL 5, 2017

“My engineers say our website is old school, and we need to be on Facebook, Twitter and Instagram, my VP of Sales says we’re wasting our marketing dollars not targeting the right people and my board keeps giving me their opinions of how we should describe our product and company. Who’s the user of product? with a strategy.

Marketing 310

Marketing Audience Technical Review PR 310

Steve Blank

APRIL 20, 2021

(And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). Over the last two decades Shawn has seen hundreds of startups use the Lean Methodology. Many of them get hung up on understanding how to select the right minimal viable product. The MVP Tree. Your mission is your baby.

Product 436

Product Viral Channel San Francisco 436

Both Sides of the Table

MARCH 18, 2014

I wrote that the most controversial hire after an A-round is actually an office manager / admin person for the company. While that extra commute to be in an up-and-coming neighborhood sets the right tone in the early days it becomes a limiting factor when you need productivity more than belt tightening. My rationale is simply.

Seed Stage 352

Seed Stage Startup Retention PR 352

This is going to be BIG.

AUGUST 22, 2012

Who should you hire? Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. When the product is early and still pivoting, these are kind of the same thing.

PR 144

PR Technical Review Seed Stage Design 144

crowdSPRING Blog

JUNE 6, 2013

How to Turn Your Startup Into a Lean, Mean Marketing Machine – [link]. 7 Tips On How Your Small Business Or Startup Can Hire A Good Lawyer And Control Legal Costs – [link]. Lean Business: The Very Model of a Modern Spreadsheet – [link]. Tie Your Ego to the Product, Not the Process | Cap Watkins – [link].

Social Media 95

Social Media Small Business Design Media 95

Startup Professionals Musings

FEBRUARY 18, 2018

Thus I was happily surprised when I found the classic book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. The sales professional.

Technical Cofounder 144

Technical Cofounder Cofounder Advisory Board Startup 144

Hunter Walker

JUNE 7, 2014

Not because they’re all operating in stealth or pre-product – in fact some already are earning $1m+ in revenue per annum. Hiring Has Changed: Before the press was a way of generating interest for hiring. Most of the startups we’ve backed at Homebrew don’t rush to announce their funding.

Technical Review 118

Technical Review CTO Hire Finance Stealth 118

Startup Professionals Musings

JUNE 11, 2014

Thus I was happy to see a new book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. Outsourcing your core competency does not work.

Technical Cofounder 245

Technical Cofounder Cofounder Advisory Board Startup 245

Both Sides of the Table

FEBRUARY 16, 2015

Here is where I see this really play out: Product Management. Most CEOs fancy their own product skills and like to weigh in on priorities. At times I wanted the engineering team to produce features to support our sales efforts to I occasionally leaned on them a bit. CEOs often meddle in products and dev teams hate it.

Startup 150

Startup CTO Hire Sales Leadership 150

Startup Lessons Learned

APRIL 26, 2009

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept.

Product Development 88

Product Development Developer San Francisco Product 88

Steve Blank

JUNE 3, 2013

Roominate , one of my favorite Lean LaunchPad teams came out to the ranch last week for a strategy session. As soon as they had designed the product, they found a contract manufacturer to build the product in China. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire.

PR 314

PR China Lean Channel 314

Hearpreneur

JULY 3, 2020

Hiring developers used to be an expensive barrier to getting started. This allows for faster innovation and speed to market for early products in order to validate them. This time, I believe we will see more entrepreneurs and more new products and services which personally, I’m very excited about. 3- Value on customer service.

Technical Review 142

Technical Review Entrepreneur Software Review Artificial Inteligence 142

crowdSPRING Blog

MAY 31, 2013

7 Tips On How Your Small Business Or Startup Can Hire A Good Lawyer And Control Legal Costs – [link]. Lean Business: The Very Model of a Modern Spreadsheet (with templates) – [link]. Three foolproof ways to price your startup’s product – [link]. The Secret to Successful Product Design?

Social Media 94

Social Media Small Business Design Media 94

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). Use that intelligence to inform product portfolio and investment choices.”.

Marketing 121

Marketing Campaign Non-Compete Lean 121

crowdSPRING Blog

SEPTEMBER 26, 2013

How to Turn Your Startup Into a Lean, Mean Marketing Machine – entm.ag/11mJBHi. Five characteristics of a viral product – crowdspring.co/1aa5ZGk. How to hire – crowdspring.co/15u6LKW. How to Turn Your Startup Into a Lean, Mean Marketing Machine – entm.ag/11mJBHi. How to hire – crowdspring.co/15u6LKW.

Social Media 96

Social Media Small Business Design Media 96

Startup Lessons Learned

JANUARY 30, 2009

Hire the absolute best and the brightest, true experts in their fields, who in turn can hire the smartest people possible to staff their departments. Build a truly mainstream product. Launch with a PR blitz, including mentions in major mainstream publications. Everyone had fun; the product worked. Focus on quality.

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Product launch) In todays world, there is no reason you have to do these two things at the same time. Establish credibility with potential partners.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. After all, if you already have an all-male startup, you’re already at a disadvantage when it comes to hiring the very women that could fix that imbalance. Thats understandable - its embarrassing!

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Startup Professionals Musings

SEPTEMBER 13, 2015

Thus I was happy to see a recent book, “ The Tech Entrepreneur’s Survival Guide ,” by Bernd Schoner, PhD, and cofounder of ThingMagic, which leans heavily on the people side of the equation. You need to have a technical genius on the team to get your startup product off the ground. Outsourcing your core competency does not work.

Technical Cofounder 120

Technical Cofounder Cofounder Advisory Board Stock Options 120

crowdSPRING Blog

NOVEMBER 18, 2011

Lean Marketing: Facebook advertising for newbies – [link]. Lean Marketing: Facebook advertising for newbies – [link]. One Strike and You’re Out: In Relationship Era, Bad PR Pitches Will not Be Tolerated – [link]. So much excess in hiring by Silicon Valley startups. – [link].

Social Media 96

Social Media Small Business Design Media 96

crowdSPRING Blog

SEPTEMBER 19, 2014

This Invaluable Lesson Will Keep You From Making Catastrophic Hiring Mistakes - crowdspring.co/XeV4JS. Hiring startup engineers? Busting the Lean-Startup Myth – crowdspring.co/1ozOXHA. Six Things Physical Product Development Taught Me About Experience Design | UX Magazine – crowdspring.co/X7NCjD.

Social Media 94

Social Media Small Business Design Media 94

Up and Running

JANUARY 25, 2018

Whether your product is an add-on or completely new, innovative solution, the core of your business idea should be about your audience—not you. If you’re looking for more details on how to write a simple business plan, consider using Bplans’ free downloadable Lean Plan template. Figure out your niche and need. Document your milestones.

eCommerce 96

eCommerce Business Plan Audience Lean 96

Startup Lessons Learned

SEPTEMBER 22, 2008

You get increasing growth by optimizing the viral loop , and you get revenue as a side-effect, assuming you have even the most anemic monetization scheme baked into your product. Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

crowdSPRING Blog

JUNE 22, 2012

Lean Marketing Tips: Blogging to Build Audience and Drive Traffic – [link]. Making money with a product: a myth? Lean Marketing Tips: Blogging to Build Audience and Drive Traffic – [link]. Making money with a product: a myth? The Key to Startup Hiring: Build a Magnet – [link]. Family reunion time?

Social Media 92

Social Media Small Business Design Media 92

Both Sides of the Table

JUNE 22, 2011

But this mania to not miss out on the next big thing is driving some investors to pay growth-equity prices for traditional market risk (as in, they’re paying up before it is clear there is product / market fit). If you are interested the Vimeo is here. And so on down then line. If a company that would traditionally raise $500k at a $3.5

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

crowdSPRING Blog

APRIL 18, 2013

Empower Your Small Business: trust & loyalty, marketing insight, lean business – [link]. 7 Simple productivity tips you can apply today, backed by science | The Buffer Blog – [link]. How To Price and Sell Your Startup’s Product – [link]. Through the Looking Glass: Hiring Sales People – [link].

Social Media 91

Social Media Small Business Design Media 91

Startup Lessons Learned

MARCH 11, 2014

Guest post by Sarah Milstein , CEO of Lean Startup Productions The 2013 Lean Startup Conference was a hit on several levels, with many people telling us it was the most valuable business conference they’d ever attended. Quick Consulting , an evening event on March 27 in San Francisco. workforce now telecommutes.

Lean 166

Lean San Francisco Startup Distribution 166

Steve Blank

APRIL 9, 2009

The other departments in marketing gave the same answers; the product-marketing department said their job was to write data sheets. To do that we will create end-user demand and drive it into the sales channel, educate the channel and customers about why our products are superior, and help Engineering understand customer needs and desires.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

YoungUpstarts

APRIL 28, 2020

I’ve been working in PR for close to 15 years, and I still spend more time than I’d like trying to get clients to understand the importance of crisis planning. Lean into the fear! Ensure your crisis plan is part of your new hire onboarding, as well. You’re using a crisis as a PR ploy. You’re running from the crisis.

PR 204

PR Social Media Lean Media 204

crowdSPRING Blog

APRIL 12, 2013

Lean Business: Pivot Point – [link]. Lean Business: Pivot Point – [link]. The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act – [link]. Make Deadly Sure You Hire the Right One. Eight brands that crowdsourced marketing and product ideas | Econsultancy – [link].

Social Media 91

Social Media Small Business Design Media 91

Steve Blank

JUNE 3, 2013

Roominate , one of my favorite Lean LaunchPad teams came out to the ranch last week for a strategy session. As soon as they had designed the product, they found a contract manufacturer to build the product in China. They outlined their retail channel and PR strategy and told me about the type of consultants they wanted to hire.

PR 206

PR China Lean Channel 206

crowdSPRING Blog

FEBRUARY 22, 2013

Lean vs. Mean – Small Business and Responsibility | crowdSPRING Blog – [link]. How should one go about pricing their software product? The psychology of how being told what to do impacts our productivity – [link]. Top 10 Posts on Product Management from the Industry’s Best | Sachin Rekhi – [link].

Social Media 105

Social Media Small Business CTO Hire Design 105

crowdSPRING Blog

FEBRUARY 1, 2013

The above ad from Apple in the 1984 Super Bowl helped make Super Bowl advertising must-see TV and redefined how companies leverage the Super Bowl to promote their products. Lean Business Tips: Hiring Contractors for Fun and Profit(ability) – [link]. 3 Mistakes Small Businesses Make When Marketing – [link].

Social Media 109

Social Media Small Business North America Design 109

Startup Lessons Learned

NOVEMBER 8, 2008

When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." We know some products succeed and others fail, but the reasons are complex and the unpredictable. a roadmap for how to get to Product/Market Fit."

Customer Development 168

Customer Development Developer San Francisco Customer 168

Up and Running

MAY 23, 2016

Noah has been a key figure in the making of LivePlan, our own SaaS product. Step 1: Start with a lean plan. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods. The business model.

Software Review 74

Software Review Software Delaware Forecast 74

crowdSPRING Blog

JUNE 28, 2013

Hire People Who Make Things Happen (get rid of the rest) – [link]. The one cost engineers and product managers don’t consider – [link]. Hire People Who Make Things Happen (get rid of the rest) – [link]. The one cost engineers and product managers don’t consider – [link].

Social Media 94

Social Media Small Business Design Media 94

crowdSPRING Blog

MARCH 30, 2012

Lean Marketing Tips: Hyperlocal Marketing Channels – [link]. Why the Best Product Doesn’t Always Win – [link]. Why the Best Product Doesn’t Always Win – [link]. What Every Start-up Should Know about PR – [link]. Do you really need a full-time hire for that? – [link].

Social Media 93

Social Media Small Business Design Media 93