article thumbnail

[Review] The Lean Startup

YoungUpstarts

Creators of new products in environments of extreme uncertainty, startups face enormous risks. Through rapid experimentation, short product development cycles, and rigorous measurements of the right metrics, they can ascertain what customers really want. In the US, about 50% of small businesses fail in the first five years.

Lean 193
article thumbnail

Marketers Focus More Attention on Mobile Gaming

YoungUpstarts

In 2013, there were 909 million mobile gamers worldwide, nearly half of which resided in the Asia Pacific region, and 146 million of which came from North America. Those stereotypes have quickly been shattering, however, with the emergence and immense popularity of mobile gaming.

Mobile 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Does LinkedIn Manage News: Five Questions With Their Managing Editor Katie Carroll

Hunter Walker

One of the biggest facets of my role is overseeing that news coverage for the UK and North America. HW: What are some examples of stories that “went viral” on LinkedIn above and beyond the mainstream coverage? HW: So does the definition of what’s News skew specifically towards career, business and the like?

article thumbnail

Stitch Fix: Reinventing Retail Through Personalization

abovethecrowd.com

Awareness of the service was clearly spreading virally through word of mouth. Most importantly, I became convinced that Stitch Fix was one of those rare companies where the unique product advantage also contributes to a unique business model advantage. Lastly, I asked a few women that were not customers to try the service.

article thumbnail

How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

Regardless of your opinion of any of these companies, their successes or failures in going public, or the future of their businesses, they’ve all succeeded in convincing hundreds of millions of people (or even billions) to use their product. The city I call home, Boston, is not known for its social products. A Story of Impact.

article thumbnail

It’s Morning in Venture Capital

Both Sides of the Table

Try charging customers for your product when you have 12 competitors giving the product away free finances by $20 million of VC. billion, with 275 million in North America alone (source: Internet World Stats) and an astounding global penetration of 33% of the world’s population. The Exit Problem.

article thumbnail

When Humor Converts (and When It Doesn’t)

ConversionXL

Have you ever laughed aloud while watching a TV commercial but struggled to identify the product being sold? Years later, EZ Grill turned to a social media marketing company that suggested a viral video based on the popular Will It Blend? That’s him (at his peak weight). via Conversion Scientist). No results. YouTube series.

Viral 48