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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Retention 113
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Are You Ready for Equity Based Crowdfunding?

Up and Running

The SEC’s proposed rules (mandated by the JOBS Act of 2012) amend the Securities Act of 1933 and the Securities Exchange Act of 1934 to allow the offer and sale of securities through an internet crowdfunding campaign, similar in some respects to donation crowdfunding campaigns conducted on Kickstarter and Indiegogo.

Equity 125
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Starting an Online Casino

The Startup Magazine

This is where someone else has done all the hardwork for you in establishing the below criteria from getting software providers, licenses, payment methods etc A white label provides all the stuff you need and will cost between £20k-£100k including the white label’s fee. Some costs involved in setting up an online casino.

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Excellent Analytics Tips #19: Identify Website Goal [Economic] Values

Occam's Razor

Not net profit, just value. Consuming the content at VS All Access improves my perception of the Victoria's Secret brand and perhaps even makes me a Net Promoter (something so precious to the company). 1: Assign campaign codes & track offsite converting goals (micro-conversions). We can compute profit et al later.].

Analytics 122
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How Helping Newbies Led To Big Profits And A Closing Down Sale (Discount Price Ends Friday)

Entrepreneurs-Journey.com by Yaro Starak

Much to my jubilant surprise, at the end of the opening campaign we topped over 700 members, which was incredibly successful, much better than I thought it would do. Soon after we added another 400 members even after the price rise when we conducted another marketing campaign.

Sales 70
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Measuring Incrementality: Controlled Experiments to the Rescue!

Occam's Razor

We have to have a robust Affiliate network. Maybe it is Affiliate and Paid Search. We'll measure Revenue, Profit (the money we make less cost of goods sold), Expense (cost of campaign), Net (bottom-line impact). What is missing in these numbers is the cost of… well you. What's that?

.Net 119
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Five Sweet Web Analytics Resolutions To Kick It Up A Notch

Occam's Razor

One was extolling the wonderfulness of their multi channel campaign tracking. Not your api driven integrated massively multi channel attribution analyzed campaign lifetime databases. Sign up for your websites campaigns using your personal email address. Take a week to segment that data and find out how to save 10% of the cost.