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Vertical Markets 1: Bad Advice – All Startups are the Same « Steve.

Steve Blank

Verticals Are Different I began to realize that entrepreneurs (and their professors) act like every vertical market and industry has the same set of rules. So the first heuristic is: do not assume the startup rules are the same for all vertical markets. Just for discussion, the markets I chose were: Web 2.0,

Vertical 153
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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. But then, because there might be entrenched competitors and your concept is radically new, you still need to invest in the customer development process to learn how to get design wins from companies who may be happy with their existing vendors.

Vertical 148
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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Other advisors provided marketing with industry-specific advice in our initial vertical markets (computational fluid dynamics, computational chemistry, finite element analysis, and petroleum engineering). We hired a PhD in computational fluid dynamics from Duke who had worked on helicopter design. Context here.)

Engineer 207
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The Secret History of Silicon Valley Part V: Happy 100th Birthday.

Steve Blank

scott Reply Daily Links #54 | CloudKnow , on April 20, 2009 at 11:42 pm Said: [.] Reply Jamie Varon - techVenture , on April 23, 2009 at 3:05 pm Said: Great post! Reply The Secret History of Silicon Valley Part VI: Every World War II Movie was Wrong « Steve Blank , on April 27, 2009 at 5:02 am Said: [.]

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Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

Posted on June 11, 2009 by steveblank When my students ask me about whether they should be a founder or cofounder of a startup I ask them to take a walk around the block and ask themselves: Are you comfortable with: Chaos – startups are disorganized Uncertainty – startups never go per plan Are you: Resilient – at times you will fail – badly.

Cofounder 224
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Lean Startups aren't Cheap Startups

Steve Blank

Filed under: Customer Development , Customer Development Manifesto « The Secret History of Silicon Valley 12: The Rise of “Risk Capital” Part 2 Raising Money Using Customer Development » 8 Responses Jake Lumetta , on November 2, 2009 at 10:49 am Said: Great post.

Lean 253
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Customer Development is Not a Focus Group

Steve Blank

One of the times I screwed this up it left a legacy of 25 years of questionable design in microprocessor architecture. It has to be little-endian or we won’t design your chip into our systems.” Little Indians and Big Indians At MIPS Computers , my second semiconductor company, I was the VP of Marketing and defacto head of Sales.