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Why vanity metrics are dangerous

Startup Lessons Learned

Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits."

Metrics 167
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Times Square Strategy Session ā€“ Web Startups and Customer Development

Steve Blank

What metrics do we use to see if we learned enough in Customer Discovery ? I gave my boilerplate answer, ā€œIā€™m a product guy and I tend to invest and look at deals that have measurable revenue metrics. Dave McClure has some great metrics…ā€ It was an honest but vaguely unsatisfying answer.

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Document Your MVP for a Developer

SoCal CTO

For example, if you are trying to determine viral coefficient (see Startup Metrics ), then the focus should be around those aspects of the MVP. Just make note of it in the document and/or in an email when you send it. It's important to know where the business is today and what you are really trying to achieve.

Developer 354
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Lessons Learned: The metrics and levers of engagement.

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Unfortunately, its easy to lose track of positioning effects when optimizing for a single metric.

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Highlights from the 2009 Business of Software Conference

Software By Rob

Overall, Dharmesh’s talk was filled with behind the scenes metrics from his company, HubSpot , and actionable points for SEO, Twitter, and social media. photos by [link] November 16th, 2009 | Cool News, Links & Reviews Building your startup? Kathy Sierra “Don’t build a better [X]. Build a better user of [X].&#

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Minimum Viable Product: a guide

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, August 3, 2009 Minimum Viable Product: a guide One of the most important lean startup techniques is called the minimum viable product. In a lot of cases, this requires a lot of energy invested in talking to customers or metrics and analytics. August 3, 2009 10:52 AM Chris Hopf said.

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SuperMac War Story 5: Strategy versus Relentless Tactical.

Steve Blank

Metrics – Mine is Bigger Than Yours The first thing SuperMac needed to do was to change how our potential color desktop publishing customers viewed our products versus our competitorsā€™ products. As hokey as it is, when confronted with uncertainty or unknowns, human beings like to be reassured by comparative metrics.