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How Did the Customer Journey Evolve in 2019?

Duct Tape Marketing

How Did the Customer Journey Evolve in 2019? Let’s take a look back at how the customer journey evolved in 2019 and where we might expect it to go in 2020. From your website to social media to video platforms to paid advertising, there are dozens of channels for you to explore. Engagement is Key.

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What Is EAT And Why It’s Vital To Your SEO Strategy

YoungUpstarts

Expertise, Authority, Trust (or E-A-T) has been in the SEO lexicon for some time, but since ranking well on Google search engine results pages (SERPs) is becoming more difficult, it is now featuring more prominently in a wide range of strategic SEO discussions. Why is E-A-T so important to SEO? Trustworthiness.

SEO 165
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How Multilingual SEO Can Help Build Your Global Brand

Up and Running

To successfully launch your business, you will need to invest time and effort in your search engine optimization (SEO). Start by learning more about multilingual SEO and how you can apply it to your website. In this article, we will talk about what multilingual SEO is and how you can benefit from it. What is multilingual SEO?

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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

Growth Strategist & Speaker (@MarianaNNorton) March 14, 2019. Ask dumb questions you think sound too obvious—whether that’s through one-on-one surveys or by polling social media followers. It’d be much easier for me to understand if this were phrased as “remove problematic social media images, like drunk photos.”.

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How to Start an Etsy Shop: Your Comprehensive, No-Stress Guide to Starting an Etsy Shop in 2019

crowdSPRING Blog

And, when used effectively, it will memorably differentiate your shop from your competitors. SEO stands for search engine optimization. SEO is too big a topic to do justice here. And, for oodles more information about Etsy Search and SEO, check out these articles. Social Media. You Made It!

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Updating Content: Process and Results for CXL

ConversionXL

— Ross Hudgens (@RossHudgens) January 30, 2019. In the content marketing context, there’s a parallel: “M” Mistakes are those for which someone might leave a painfully critical comment, or where you may get called out on social media; “m” mistakes are dated images or broken links. Up-to-date content can be a differentiator.

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How to Start a Successful Consulting Business: The Complete 10 Step Guide (2019)

crowdSPRING Blog

It will be much easier to differentiate yourself from all of those other generalized consultants if you specialize. To learn more about great website design, check out Grow Your Small Business With These 7 Website Design Best Practices and 7 Modern Web Design Trends for 2019. Social Media. But, so do a lot of other folks.