Up and Running

JULY 26, 2016

1x hacker in charge of product/development. 1x hipster working with both product and growth. Lean marketing. This is when metrics come into play. Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. Big press (cheap or free).

Revenue 60

Revenue Acquisition Channel Campaign 60

Steve Blank

MARCH 11, 2015

And worse, even if someone does manage to start something new, our management structure has so many financial, legal and HR hurdles that every initiative needs to match our existing business financial metrics, processes and procedures. There are financial metrics (Return on Investment, Hurdle Rate, etc.) Lessons Learned.

Widget 120

Widget Lean Business Model Metrics 120

Startup Lessons Learned

SEPTEMBER 2, 2008

In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. Or your cost of customer acquisition just magically floats up to match your customer lifetime value. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science?

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Steve Blank

MARCH 4, 2014

They measure their success on metrics that reflect success in execution, and they reward execution. 20 th century Management Tools for Execution In the 20 th century business schools and consulting firms developed an amazing management stack to assist companies to execute. It needs the tools and processes pioneered in Lean Startups.

IRR 335

IRR Startup Business Model Agile 335

A Smart Bear: Startups and Marketing for Geeks

MAY 1, 2012

For example, the average cost of customer acquisition diminishes. Because you get organized around marketing metrics, because your campaigns get optimized, because your landing pages and drip campaigns become stronger, because word of mouth produces sales “for free,” and so forth. Less time training customers.

Customer 320

Customer Revenue Acquisition Cofounder 320

Both Sides of the Table

FEBRUARY 27, 2019

Very few people turn up with a strong sense of “what we should be doing” or ready to lean into a productive conversation The financials were prepared by the VP of Finance / CFO. Often board members themselves don’t do the work to say “what metrics would we like to see.” Sometimes they don’t even know.

Stock Options 226

Stock Options Metrics Stock Valuation 226

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Why, we just unified acquisition and engagement! March 25, 2009 9:19 AM Eric said.

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

JUNE 21, 2010

Even for companies that essentially have only one product, the value the company creates is located not in the product itself but with the people and their organization who built it. To see proof of this, simply observe the results of the large majorities of corporate acquisitions of startups. Expo SF (May.

San Francisco 168

San Francisco Startup Lean Continuous Deployment 168

Startup Lessons Learned

MARCH 21, 2013

Lean Analytics is the latest addition to the Lean Series. If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Similarly, a two-sided marketplace cares about different things from a traditional e-commerce product.

Analytics 167

Analytics Lean Metrics Churn Rate 167

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. Having that data will let you pick an acquisition strategy that is appropriate for your app. So what can you do?

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

FEBRUARY 9, 2016

. “Growth hackers have a passion for tracking and moving a metric. Without metrics or data, a growth hacker can feel out of place and uncomfortably exposed. This strong bias towards data drives a growth hacker away from vanity metrics towards metrics that will make or break the business.” ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48

Startup Lessons Learned

DECEMBER 14, 2009

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). These concepts have important implications for any lean startup.

Customer 156

Customer San Francisco Viral Lean 156

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

You have your general management meeting and in your general management meeting you talk about product development, about marketing and about finance. So again, none of this is me trying to say what you should do for product development, in fact, or what you should write in code in fact. Edwin: I know.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? Building Product 2.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Startup Lessons Learned

DECEMBER 16, 2008

We were trying to broaden the conversation beyond just viral customer acquisition. Many viral products have flamed out over the years, able to capture large numbers of users, but proving transient in their value because they failed to engage customers for the long-term. Some of those affected customers decide to return to your product.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

betashop.com

OCTOBER 8, 2012

I firmly believe that in this age where the product development life-cycle is so short and user feedback comes so quickly, you will know within a year whether you are focusing on a worthwhile one thing. Find one person, make them your sherpa, and lean on them. Jason is also an investor in and Board Member at RJ Metrics.

Technical Review 108

Technical Review Technology Software Review Valuation 108

Startup Lessons Learned

JANUARY 30, 2009

Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. This is why agility is such a prized quality in product development. As far as I know, there are no products that are immune from the technology life cycle adoption curve. Expo SF (May.

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

steveblank.com

JULY 8, 2011

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Lean Methodology Sources. Steve Blank on Lean Customer Development. Part 3- Lean Cust. Steve Blank’s Lean Startup Resources. Lean Startup Circle â?? Startup Metrics for Pirates â?? SaaS Metrics Tutorial â?? great web customer acquisition tutorials. Lean project management.

Software Review 53

Software Review Technical Review Startup 53