Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. Why, we just unified acquisition and engagement! March 25, 2009 9:19 AM Eric said.

Metrics 88

Metrics San Francisco Lean Viral 88

YoungUpstarts

JUNE 11, 2015

If you know what those numbers (also called metrics) are, how to collect them, and how to evaluate what they mean, you will increase your understanding of what drives your customers. Develop products customers want. Figuring out what customers want and what they will purchase is one of the holy grails of product development.

Analytics 100

Analytics Customer Acquisition Metrics 100

Brandanew

APRIL 25, 2016

Don’t fall for every vanity metric out there. You can spend your energy towards client acquisition, collaboration, and product development. You should create, measure and work towards your goals every month. Be flexible and invest in what’s working for you. Do not count your worth in likes and fans.

Marketing 100

Marketing Curation Channel Small Business 100

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Occam's Razor

APRIL 23, 2012

While there is a great deal of appreciation for the power of metrics/data, I've come to realize that Sr. Leaders don't quite appreciate the deep, and often corrosive, consequences of choosing metric x over metric y as a key performance indicator (KPI). It is a standard metric. It really is that stark.

Metrics 152

Metrics Analytics Search Channel 152

David Cohen

NOVEMBER 15, 2012

Hyatt, founder of Conduit Labs , gave a talk on Tuesday entitled “Off The Record,” about the predictive approach to product development. Then on Wednesday, entrepreneur and best selling author Godin presented the final keynote, “Startup Storytelling.”.

Boston 82

Boston Cofounder Software Engineering Acquisition 82

VC Adventure

MARCH 17, 2022

Your underlying business metrics should. Dividing the amount of money you raised by 18 or 12 months (a general rule of thumb for how soon you’d want to be back in the market) doesn’t necessarily work if you raised a lot, at a high valuation, and still have a few things to work out in your product, go-to-market, etc.

Balance Sheet 121

Balance Sheet Burn Rate Valuation Metrics 121

Up and Running

JULY 26, 2016

1x hacker in charge of product/development. 1x hipster working with both product and growth. This is when metrics come into play. Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. Apr-15: Head of Marketing (growth team).

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

APRIL 13, 2017

Jonathan Price wrote on the same Quora thread that he believes growth marketing to differ from regular marketing because it “is technology-centric and it blurs the boundary between marketing and product development.” Product vs. Growth? But what about between growth and product? What skills does this role entail?

Analytics 99

Analytics Engineer SEO Channel 99

David Teten

APRIL 1, 2021

Nick Kim , Crosscut’s Head of Platform, in his presentation at the 4th Annual VC Platform Summit, shared their Platform development methodology, which he viewed as an exercise in product development. For example, recruiting writ large is useful at all stages of development. The best VC-backed exits are bought, not sold.

Private Equity 78

Private Equity Venture Capital Portfolio Equity 78

Lightspeed Venture Partners

JANUARY 6, 2011

And congrats to Alex Le, cofounder of a prior investment, Serious Business, whose first game since the Zynga acquisition is CityVille.]. Our engineers often come up with great ideas, and they are the most productive when they work on these ideas. As games like CityVille have shown, mo’ fun usually leads to mo’ money!

Stealth 60

Stealth Startup Lean Cofounder 60

Steve Blank

MARCH 4, 2014

They measure their success on metrics that reflect success in execution, and they reward execution. 20 th century Management Tools for Execution In the 20 th century business schools and consulting firms developed an amazing management stack to assist companies to execute. Our Investment Readiness Level is just one of those metrics.)

IRR 335

IRR Startup Business Model Agile 335

Startup Lessons Learned

JANUARY 30, 2009

Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. This is why agility is such a prized quality in product development. As far as I know, there are no products that are immune from the technology life cycle adoption curve.

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

Genuine VC

MARCH 24, 2014

The five conditions for a Series A financing which he enumerated are: a core team ready to scale, demonstrable market size, repeatable cost effective customer acquisition, metric momentum, and plausible monetization. The strategy here is to foster product development and marketing which creates overall (semi-)organic user momentum.

Seed Capital 212

Seed Capital Metrics Cofounder Revenue 212

Startup Lessons Learned

APRIL 14, 2009

Every board meeting, the metrics of success change. Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. And what of the product development team? Time-to-complete-a-sale is not a bad metric for validated learning at this stage.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. For instance, should resources go to user acquisition or to combatting churn?

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

By viewing product development and marketing as integrated functions, not silos, leading tech companies like Facebook and Pinterest are rethinking their approach to driving growth and achieving breakthrough results. For instance, should resources go to user acquisition or to combatting churn?

Management 20

Management Analytics Technical Review Framework 20

Steve Blank

MARCH 11, 2015

And worse, even if someone does manage to start something new, our management structure has so many financial, legal and HR hurdles that every initiative needs to match our existing business financial metrics, processes and procedures. There are financial metrics (Return on Investment, Hurdle Rate, etc.) Lessons Learned.

Widget 120

Widget Lean Business Model Metrics 120

Duct Tape Marketing

APRIL 27, 2022

He was part of the management team that was instrumental in launching NYTimes.com’s first digital paid product and the acquisition of About.com. He was a part of the management team instrumental in launching NY times dot coms, first paid product and the acquisition of about.com. And there's so many great examples of that.

Community 68

Community New York Small Business New York City 68

Startup Lessons Learned

AUGUST 2, 2008

Its the same with acquisitions. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev. No one wants to buy you till someone else wants to buy you, and then everyone wants to buy you.

San Francisco 125

San Francisco Software Review Technical Review Continuous Deployment 125

A Smart Bear: Startups and Marketing for Geeks

MAY 1, 2012

For example, the average cost of customer acquisition diminishes. Because you get organized around marketing metrics, because your campaigns get optimized, because your landing pages and drip campaigns become stronger, because word of mouth produces sales “for free,” and so forth. Less time training customers.

Customer 320

Customer Revenue Acquisition Cofounder 320

Startup Professionals Musings

MAY 9, 2016

Most begin by doing the product development, marketing and sales alone, but struggle making the transition to hiring and coaching others, defining repeatable processes and focusing on future strategy. You need to nurture non-organic growth partnerships and acquisitions to maximize your valuation.

Social Network 120

Social Network Demand Valuation Acquisition 120

Startup Lessons Learned

MARCH 21, 2013

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Similarly, a two-sided marketplace cares about different things from a traditional e-commerce product. Finding your One Metric That Matters But it's not enough just to know "normal".

Analytics 167

Analytics Lean Metrics Churn Rate 167

Startup Lessons Learned

SEPTEMBER 2, 2008

In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. Or your cost of customer acquisition just magically floats up to match your customer lifetime value. Thoughts on scientific product development Lo, my 5 subscribers, who are you? Nothing seems to matter.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

View from Seed

FEBRUARY 27, 2019

Many founders have to turn to brute force to figure it out, even when they themselves don’t have practitioner product management experience. However, managing product development correctly is incredibly important in the earliest days and can make or break your company. product engagement, retention metrics).

Hiring 120

Hiring Bandwidth Product Early Stage 120

Software By Rob

NOVEMBER 16, 2009

Geoffrey Moore Author of Crossing the Chasm and four other books, Geoffrey Moore has been thinking about high-tech product development longer than most of have been doing anything on a computer. These highlights focus on the key points I took away from my favorite talks.

Software Review 47

Software Review Software San Francisco RSS 47

Startup Lessons Learned

OCTOBER 23, 2013

It provides a basic introduction to analytics as they apply to Lean Startup, including sections on what metrics to use and how to interpret them. For instance, Ben lists out the worst of the “vanity metrics,” a term that describes appealing but meaningless or misleading numbers. Alistair: There are plenty. Consider a restaurant.

Analytics 167

Analytics Lean Widget Metrics 167

ConversionXL

MAY 27, 2022

Stage 1: Target the right metrics for an effective long game. In today’s market ( 8,000 martech products alone ), it’s easier to attract the right customer with material they value than it is to chase down and convert a prospect who isn’t ready to buy. Metrics for your demand generation funnel. email, ads, retargeting, etc.)

Demand 124

Demand B2B Distribution Channel 124

ConversionXL

JANUARY 24, 2017

Everyone has railed against these practices ( including us , many times), but it still seems that much of the industry is focused on short term metrics and surface level changes. With the overlapping areas of marketing or product with optimization, it helps to be skillful at one of the former areas.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

You have your general management meeting and in your general management meeting you talk about product development, about marketing and about finance. So again, none of this is me trying to say what you should do for product development, in fact, or what you should write in code in fact. Edwin: I know.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

Startup Lessons Learned

DECEMBER 14, 2009

A business that strives for something like this should absolutely be charging money from day one, in order to establish baselines for their two key metrics: CPA (the cost to acquire a new customer) and LTV (the lifetime value of each acquired customer). Why vanity metrics are dangerous What is Lean about the Lean Startup?

Customer 156

Customer San Francisco Viral Lean 156

Up and Running

SEPTEMBER 19, 2016

As a founder, you will touch sales, marketing, product development, customer service, accounting, fundraising, and more. That means setting up your accounting before getting a bookkeeper, or understanding marketing even if you’re focused on product development. Customer acquisition will be harder than expected.

Private Equity 60

Private Equity Acquisition B2B Partner 60

Both Sides of the Table

JULY 1, 2010

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Rumored to have turned down acquisition offers from Yahoo and Facebook. Money to be used for hiring and additional product development. It’s awesome. The deals we quickly went through are: 1. Foursquare. -A

San Francisco 248

San Francisco Venture Capital Analytics Government 248

The Equity Kicker

JULY 16, 2015

Items 3-6 are more specialised and can be done by founders if they have the necessary product, development and marketing experience, otherwise they need outside help. The development requirement might be full time, or approaching full time, but the product, design and marketing requirements are part time.

eCommerce 60

eCommerce Burn Rate Early Stage Hiring 60

ConversionXL

AUGUST 30, 2018

It slows product development. The key is to connect user research to an improved user experience and, in turn, an increase in customer retention, leads, or any other metric for which C-suite members are accountable. Include notes from your internal team that explain how insights are influencing product development.

Design 111

Design Framework Product Development Technical Review 111

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Product 2. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

FEBRUARY 9, 2016

. “Growth hackers have a passion for tracking and moving a metric. Without metrics or data, a growth hacker can feel out of place and uncomfortably exposed. This strong bias towards data drives a growth hacker away from vanity metrics towards metrics that will make or break the business.” ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48