Hearpreneur

DECEMBER 15, 2017

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! Fortunately, we don’t work out of my basement anymore! Photo Credit: Meg Brunson.

Entrepreneur 114

Entrepreneur Czech Republic Retention B2C 114

Seeing Both Sides

AUGUST 16, 2012

Last week, I wrote about Akamai , a company with strong network effects that successfully transitioned from a single product to build a platform that garners over a billion dollars in revenue and is now a core part of the Internet’s fabric. Going B2C was daunting and not in our core DNA,” Kaufer remarked. Magical, really.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

Mike Michalowicz

FEBRUARY 11, 2013

Establishing a presence on the Internet even if you have a physical store, is critical. Purchase a membership that allows you to advertise your business and USE IT. This will help you build your customer or client base without having to spend a lot on advertising. Social media isn’t new. Social media is about doing that online.

Small Business 167

Small Business Marketing PR Social Media 167

steveblank.com

JULY 8, 2011

Reply Quora , on March 12, 2011 at 12:54 am said: What are the free software tools and online services one should leverage for an internet start-up just getting started from an idea?… This video should be the gold standard in explaining contract terms. Thanks for your work. I have lots to go through!

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Duct Tape Marketing

AUGUST 31, 2017

1 Because of the collective push for well-curated and highly targeted content in both B2B and B2C markets, skillful young writers have ample opportunity to break into the workforce through the art of copywriting. Standing Out with SEO and Style. And today, it really is an art form. Is copywriting creative or calculated? The challenge?

Demand 48

Demand B2B Curation SEO 48

Entrepreneurs-Journey.com by Yaro Starak

JUNE 9, 2011

B2C (business-to-consumer) marketing is done via repetition, repetition and more repetition. Also, Internet competitors never really go away, and they all have tremendously well programmed websites. Most Internet companies that have SEO real estate are not going anywhere. A start-up is not like buying a U.S.

Oklahoma 76

Oklahoma Stock B2C PPC 76

Duct Tape Marketing

OCTOBER 30, 2015

Most entrepreneurs look at the Internet as a mean to reach the global customers. This is a great platform for B2B marketers, provided they know how to leverage its innovative features, such as: Use LinkedIn advertising to reach the decision makers. Run a “ Facebook Offers ” and use “Twitter Coupons”. Improve your LinkedIn newsfeed.

Social Media 28

Social Media Search Media Sales 28

Occam's Razor

JULY 22, 2013

Truly reflect on whether our marketing and advertising initiatives are broad enough and optimized enough for each customer consideration stage, and finally. And that comes before you think about marketing/sales/advertising/billboards/tv. For example: When we buy display advertising, who are we solving for?

Framework 163

Framework Marketing Metrics Audience 163

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. It also happens to include textual explanations for those amongst us who want to know more (and of course delightfully will help the company's SEO strategy). Everyone on the Internet loves speed. Does the internet stink at branding?

Web 164

Web Design Marketing Security 164

Occam's Razor

MAY 20, 2013

Part of the reason is that even if you work for a multi-channel company you are likely in the "web," "interactive," "internet," or "digital" division. Digital advertising and marketing is a key part of ZQI's multi-channel acquisition portfolio. They do everything. Go, knock 'em dead!

Analytics 139

Analytics Aggregator Channel B2B 139