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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C. A few themes which have emerged from our 13 most recent investments: CONSUMER (B2C). Network Effect B2B. Physical-World Ecommerce. BUSINESS-FOCUSED (B2B).

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

In the past, it was possible to achieve these goals through promotion and advertising. Today’s social media users are more discerning about where they place their trust. With a social media content strategy rooted in relationships and communication. Each profile should also be consistent with the social network.

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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. Paid advertising can be expensive, and if not optimized, the spend can quickly outweigh profit. Display Advertising. Social Marketing.

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8 Simple Steps to Start an Online Business With No Money

Kodorra

Visit online forums, social networks, and blogs and check customer star rating and comments. Whether it is advertisement model, B2C (Business to Consumer) ecommerce, affiliate or subscription, picking the right choice could determine the rise or fall of your business. Don’t forget to choose a sound business model.

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The Ultimate Guide to Choosing a Pricing Strategy for Your SaaS Startup

Up and Running

They attract millions of customers and monetize by displaying in-app advertisements. It’s mostly popular with B2C markets. It offers a freemium of their social network to everyone, has a premium plan as well as a free trial of this plan, plus it also monetizes on the ads.

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How to Use LinkedIn to Grow Your Network

Duct Tape Marketing

LinkedIn is a powerful tool for small businesses looking to grow their network. Because it’s a business-focused social network, it’s a necessity for those running B2Bs to have a presence on the platform. But B2C businesses can thrive on LinkedIn as well. Use Ads Selectively.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. Purchase a membership that allows you to advertise your business and USE IT. A great offer goes a long way quickly…especially through our favorite social networking sites!