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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

Partner 240
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How we can fix online video advertising’s weakest links

The Next Web

No matter how you look at it – bandwidth consumption, number of viewers per hour, virality – online video has taken over the Web. Naturally, the cash follows and online video advertising became the fastest growing segment in the advertising world, doubling every two years. billion online videos before the day ends !

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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. Lisa Nicole Bell , Inspired Life Media Group.) Adam Witty , Advantage Media Group. Have an account?

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My new fascination with Podcasts

VC Cafe

Today I’d like to talk about one of my new favourite media formats: Podcasts. Recode Media with Peter Kafka by Recode on Apple Podcasts. To download and subscribe to Recode Media with Peter Kafka by Recode… itunes.apple.com. As podcasts are a (relatively) new media format?—?their The second level?—?they’re

Audio 109
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My fascination with Podcasts

VC Cafe

Today I’d like to talk about one of my new favourite media formats: Podcasts. Recode Media with Peter Kafka by Recode on Apple Podcasts. To download and subscribe to Recode Media with Peter Kafka by Recode… itunes.apple.com. As podcasts are a (relatively) new media format?—?their The second level?—?they’re

Audio 60
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YouTube Marketing And Analytics: A Primer For Magnificent Success

Occam's Razor

I would have never bumped into my Prudential commercial in any place other than YT because of how I consume media.] Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). When I have a choice, I now buy Prudential.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

With more than 40 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account?

Equity 74