ReadWriteStart

MARCH 24, 2011

Jobseekers, therefore, need help cleaning up their social media profiles so that objectionable material does not find its way to these background check scenarios, disrupting their chances of getting hired. The discussion today was around Social Media financing and go-to-market strategy. I like these two strategies.

Illinois 114

Illinois Entrepreneur Silicon Valley Chicago 114

ConversionXL

FEBRUARY 26, 2020

Which social media post was this link a part of? Imagine if each person, team, or media buyer responsible for running Facebook Ads could decide which combination of values they prefer. Imagine a link from John’s blog (blog.com) to your website (site.com) with the following URL: [link]. Which email campaign was this link in?

Analytics 118

Analytics Campaign Email Channel 118

ConversionXL

OCTOBER 4, 2021

For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. What about social media support? Also, look for knowledge-based blogs that can help you navigate the platform with ease. The Four P’s. Promise: The ‘what’s in it for them.’.

Email 136

Email Customer Marketing Software Review 136

Occam's Razor

JULY 22, 2013

Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. Why is it that your Affiliate program is targeted only to the bottom of the Do stage?

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

JANUARY 12, 2016

Is PPC data showing in Google Analytics? Are the IP addresses of your affiliates filtered out (agencies, freelancers, etc.)? PPC Keyword ID’s Visible on Landing Pages. Offline marketing, newsletters, social media, affiliate links, etc. Do they have PPC campaigns showing up in organic results.

Analytics 48

Analytics Software Review eCommerce PPC 48

crowdSPRING Blog

MAY 1, 2013

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Social Media Marketing.

Small Business 107

Small Business Marketing Affiliate PPC 107

Duct Tape Marketing

AUGUST 28, 2023

Social media alone offers a plethora of platforms – Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, TikTok… the list goes on. Add to this email marketing, SEO, content marketing, PPC advertising, influencer marketing, affiliate marketing - and you're facing a veritable buffet of choices.

Small Business 60

Small Business PPC Channel Social Media 60

Occam's Razor

FEBRUARY 20, 2012

Disclosure: I'm not affiliated with nor do I know anyone at Credit Karma.]. Affiliate links (Take Offer, Compare Rates) that link to other sites from which Credit Karma makes commissions. If you are a regular reader of this blog you know how deeply fond I am of the Acquisition, Behavior, Outcomes framework. Sign up today!

Web 138

Web Analytics Technical Review Affiliate 138

Duct Tape Marketing

AUGUST 28, 2023

Social media alone offers a plethora of platforms – Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, TikTok… the list goes on. Add to this email marketing, SEO, content marketing, PPC advertising, influencer marketing, affiliate marketing - and you're facing a veritable buffet of choices.

PPC 44

PPC Channel Social Media SEO 44

Occam's Razor

NOVEMBER 13, 2009

I now have several full time jobs, plus this blog, plus speaking around the world, plus a family, plus… so much more. " This blog post is in three parts: The pitch. The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. Request for help.

Analytics 71

Analytics Web Technical Review Metrics 71

Occam's Razor

SEPTEMBER 20, 2010

Oh and what do you think is happening to the trackability of all your shortened urls in Social Media that you are not tagging with campaign parameters? Untagged campaigns (search, email, display, social media etc). See this blog post for troubleshooting guide & detailed instructions: Debug Your Tracking Code.

Analytics 122

Analytics Software Review Campaign Flash 122

Occam's Razor

APRIL 21, 2014

But, here's an extremely detailed posts that looks at five different data sources to help you make the best of keyword data that is available in other places to optimize your SEO (or even PPC) strategies: Search: Not Provided: What Remains, Keyword Data Options, the Future. Please read the blog post for all the details.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

MARCH 25, 2013

It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. But really, isn’t social media a dynamic ad for your business? Realistically, a visitor coming from social media channel won’t stay long because the switch from fast paced social media vs long form content is too jarring.

Conversion 126

Conversion Affiliate Social Media Social Network 126

Occam's Razor

AUGUST 11, 2015

If you are a regular reader of this blog, you are quite familiar with this sentiment. Social Media Performance Analysis. I suffer from the problem that tons of people scrape the content from this blog and repost it as if it were their own. Social Media Performance Analysis. Standard reports stink. Custom reports rock!

Analytics 60

Analytics Customer Metrics eCommerce 60

Occam's Razor

JANUARY 7, 2007

For some reason there is so much on this blog about the “business side” of things but not much technical stuff. I am not affiliated in any way this this company and do not benefit in any way from recommending them. For example for this blog, which is a static site, here is a random url: [link]. 9-4f8TLjxABMw.

Technical Review 93

Technical Review Analytics Web Software Review 93

Occam's Razor

FEBRUARY 9, 2015

Regular readers of the blog know of my deep love for competitive intelligence analysis. My first blog post on the topic of CIA was on 14th Aug 2006! I strongly encourage you to read this blog post: Competitive Intelligence Data Sources & Best Practices. Competitive Intelligence Analysis: Why, What & How to Choose.

Metrics 60

Metrics Analytics Non-Compete Search 60

sharkseo.com

NOVEMBER 29, 2010

Think about approaching relevant bloggers and offering them exclusive early access to your product, or free 1 month/2 month/lifetime membership, in exchange for a review on their blog. Make yours stand out from the crowd to increase the chances of getting picked up by large websites and blogs. well before you launch.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

ConversionXL

MAY 11, 2013

For example, if your marketing campaign consists of PPC, Tradeshows, and Radio Ads, each marketing channel is assigned a different phone number so you could measure both volume and quality of phone conversation. But what if you wanted to go even further? image source. call attempts before moving on. A joint study between M.I.T image source.

Analytics 116

Analytics Phoenix PPC Campaign 116

Software By Rob

FEBRUARY 10, 2009

What was your primary means of driving traffic to the site (Google Adwords, Blogging, Social Media), etc? But it could just as easily have been from AdWords, social media, etc… What mattered is that before this change I was converting a very small amount of visitors to buyers, and afterwards the conversion rate was much higher.

Design 51

Design Software Review Marketing Software Developers 51

Occam's Razor

MAY 18, 2010

way of identify actionable insights is on display in pretty much every single blog post I write. One of my earliest blog posts extolled the glorious virtues of segmentation: Excellent Analytics Tip#2: Segment Absolutely Everything. Coupon affiliates. "Social "Social media campaigns" ( context ).

Analytics 123

Analytics Web Acquisition Metrics 123

Occam's Razor

JUNE 6, 2007

It has been such an amazing journey to write the book, and for it to come up almost exactly a year after I started this blog. The book, like this blog, rips up that definition and provides a expanded and more realistic business focused world view. That's a redirect that goes to amazon and contains my amazon affiliate id.

Analytics 60

Analytics Web Affiliate Metrics 60

Occam's Razor

JANUARY 7, 2014

An example is: "We should add these 80 keywords to our PPC portfolio with a max bid of $14." " Another example is: "I recommend a shift of $150k from our Display budget to our Affiliate budget to increase profitability of our purple pants." My second blog post covered what and why !

Analytics 140

Analytics Web Metrics DC 140

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ For good measure, just to be extra sure you'll segment out the visitors who come by clicking on your campaigns (display/banner, YouTube, rich media, whatever), and see how many of them were truly new.

Campaign 128

Campaign Analytics Metrics Search 128

unbounce.com

DECEMBER 11, 2012

The Unbounce Blog. Social Media. Do you show certifications or logos of partners/affiliates/security registrations (like Verisign)? Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions. Every blog has a form to leave a comment. Conversion.

PPC 94

PPC Social Media Conversion Elevator Pitch 94