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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page. Sender Name: Another important aspect to test in your email campaigns is the sender name. Time of Day: The final key aspect for testing and optimizing your email campaigns are send times.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. That’s not what this article is about. And then what?

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

As we collect more and more data, it’s becoming increasingly hard to piece together and manage that data, and more importantly, to use that data in real-time to build better campaigns. Organizing multi-channel campaigns, segmenting audiences, and distributing personalized content, suddenly appeared to be easy, like never before.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. This helps you create content and marketing campaigns that speak more effectively to them. This kind of metadata can really boost clickthroughs to your site. Networking. Next steps.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. This helps you create content and marketing campaigns that speak more effectively to them. This kind of metadata can really boost clickthroughs to your site. Networking. Next steps.

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Knowing your customer is key to conversion rate optimisation

The Equity Kicker

The chart above comes from an article I was reading this morning with nine principles for conversion rate optimisation. A Whirlpool email campaign improved clickthrough by 42% when they reduced the number of calls to action from four to one.

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The Definitive Guide to Video Prospecting

ConversionXL

In today’s article, we’ll focus on one specific type of prospecting message and its uses—video. You can use an outbound sales campaign to generate leads quickly but, when that campaign is over, you want to have something that gives you a steady stream of leads throughout the whole year. Inbound vs outbound prospecting.

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