ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

Up and Running

APRIL 17, 2018

In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5 And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion.

SEO 80

SEO eCommerce Analytics Software Review 80

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. With increasing competition, online reputation is a major draw for search engines as well as your consumers. Many eCommerce sites and businesses (e.g.

Social Media 100

Social Media Marketing SEO B2B 100

Occam's Razor

SEPTEMBER 15, 2014

If you have ecommerce you will see key metrics related to money making. Transactions, Revenue and Ecommerce Conversion Rate. It does not matter if you are a B2B or B2C or A2K, you will always see this. You've looked at ecommerce already and noticed some ecommerce is there, but not enough. ecommerce 4.

Analytics 141

Analytics Metrics Mobile DC 141

Occam's Razor

DECEMBER 9, 2013

A good example, for e-commerce and non-ecommerce sites, is [link]. During this stage you should also invest a lot in Search Engine Optimization. Now in step eight , we really kick things up multiple notches when it comes to creating a truly fantastic multi-channel (or the flavor of the month, omni-channel) execution engine.

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

APRIL 12, 2017

Reverse engineer lifetime value study. Joel Harvey: Essential Ecommerce Optimization Techniques. Everything you do in ecommerce reflects your value proposition. Bill Leake: Optimizing for the “Considered Purchase”: What Changes if You’re B2B or Expensive / Long Sales Cycle B2C? Who is the B2B buyer?

San Antonio 86

San Antonio Metrics B2B Analytics 86

ConversionXL

JUNE 8, 2017

According to the same study, 80% of its customers’ video plays comes from its personalized recommendation engine. If you are in B2B, you’ve certainly heard of account-based marketing by now. Most tools will offer a recommendation engine that you will able to tweak according to custom rules. Which campaigns specifically?

Programming 97

Programming Revenue Analytics Software Review 97

Occam's Razor

FEBRUARY 20, 2012

Bonus: Identifying Macro and Micro Conversions also gives you a list of Ecommerce Tracking to set up on the site, and Goals to set up in the Admin interface. No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. So off to YouTube to do some relevant searches to see what videos show up.

Web 138

Web Analytics Technical Review Affiliate 138

Occam's Razor

JUNE 7, 2017

If you were Cisco, meaningful would mean sharing info-snacks whose entire purpose could be to get Engineers promoted. Here’s a B2B example, a company I think well of… Cisco. Let’s switch gears and look at a B2C company with a massively positive opportunity to leverage the word Social in every way on these platforms… Chick-fil-A.

Social Media 162

Social Media Media Artificial Inteligence Channel 162

ConversionXL

FEBRUARY 3, 2016

Of course, most companies know this, especially those in the eCommerce space. If you think B2B is exempt from this, you’re wrong. Nearly 85% of respondents believe that habituated buying decisions are just as relevant to B2B marketing as B2C marketing. Second, your habits become more flexible.

Conversion 48

Conversion Technical Review Software Review B2B 48

Occam's Razor

NOVEMBER 13, 2009

Non-Ecommerce. I am a Mechanical Engineer with a MBA, a late covert to the power of understanding the super sexy "why" by leveraging lab usability studies, surveys, card sorts, online remote testing and more. Glory will be yours!! We make love to 'em all! Computing Economic Value, a concept that will liberate you.

Analytics 71

Analytics Web Technical Review Metrics 71

Occam's Razor

JANUARY 28, 2013

Shopbop: (Luxury) Ecommerce and Branding Done Right! The suggestions engine they have. There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Then they match it back to their rules engine that serves me the best options. Shopbop: (Luxury) Ecommerce and Branding Done Right!

Web 164

Web Design Marketing Security 164

Occam's Razor

JANUARY 20, 2010

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. How do you measure success of a online webinar? Do your happy dance!

Analytics 90

Analytics Search SEO Metrics 90

Occam's Razor

JULY 22, 2013

Then there is Agile for engineering. You are B2C or B2Q or Non-profit or an Adult-oriented business. But, depending on which benchmark you want to use, the average ecommerce conversion rate is around 2%. It does not stop at getting the first B2B contract. And really the list is too long. That's fine. Go, win big.

Framework 163

Framework Marketing Metrics Audience 163

Duct Tape Marketing

MAY 23, 2017

He is a long time featured keynote speaker for things such as search engine optimization and conversion rate optimization, and I’ve had him on the show a couple of times, some of you may recall waiting for your cat to bark… maybe a call to action definitely [buyer legends 00:53] and a number of other books.

Tampa 35

Tampa Florida Customer Audio 35